Part 1- What To Do (& Avoid) To Boost Ecommerce Growth Right Now

Part 1- What To Do (& Avoid) To Boost Ecommerce Growth Right Now

Do you remember how it felt at the start of your business journey? You're excited, motivated, energised, ambitious, optimistic. Like you can conquer the world!

And here's how it often feels when you get going: WTF was I thinking? I can't do this! I'm utterly exhausted, have NFI what to do next & I cannot possibly work any harder than this.

We start to despair that we can ever achieve our goals. We lose faith that things will ever change for the better. We start to believe our current reality is our forever reality…

If you're getting traffic to your website, but not generating enough sales…

Or you're stuck at the same revenue and can't seem to break through to the next level…

This episode is for you! In fact, I've got a 2-part-series coming up for you of two mini-trainings that work together.

If your sales are languishing, or just not growing to achieve your sales targets, then you definitely need to stop doing some things that aren't working the same way they used to, and start doing some things differently so that you can match your customers where they are right now.

In this episode, we share some of the current trends in eCommerce as well as some of the common mistakes eCom brands are making a lot right now, and how these things might be impacting your business. Along with some tips and strategies to overcome them.

Next week, we'll pick things up again and go through some of the specific business and marketing strategies you can and should be doing to overcome these challenges and get your business back to growth. Even in today's tough economy.

Let's dive into part 1…

Episode: https://www.catherinelangman.com/episode-226/

Links mentioned in this episode:

If you'd like help to achieve your goals in 2024 I invite you to have a chat to find out how we can make that happen together.

https://www.catherinelangman.com/work-with-me-shopify-expert/

Episode 214, "Simple Website Navigation Fixes That Boost Your Conversion Rate"

www.catherinelangman.com/episode-214

Blog post, "How To Win At Digital Marketing For Your eCommerce Store"
www.catherinelangman.com/how-to-win-at-digital-marketing-for-your-ecommerce-store/

Episode 165, "How To Become A Cashflow Queen" https://www.catherinelangman.com/episode-165/

Episode 189, "How To Bust Past Fears To Build A Thriving Online Superstore"

www.catherinelangman.com/episode-189/

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(345)

How to plan an ecommerce promotional calendar for steady, profitable growth

How to plan an ecommerce promotional calendar for steady, profitable growth

A 40% discount on a 50% margin product doesn't cost you 40% of your profit. It costs you 80%. In this episode of The Brand Marketing Show, Catherine Langman walks through the arithmetic almost nobody ...

10 Syys 37min

I bought from a brand I'd wanted for months. I'll never buy from them again.

I bought from a brand I'd wanted for months. I'll never buy from them again.

I finally bought from a brand I'd been following for months, and by the time I'd paid I felt slightly worse about myself than when I started. This episode is about why. Every website contains a predic...

3 Syys 38min

Your revenue grew. Your profit didn't. Here's how to get it back.

Your revenue grew. Your profit didn't. Here's how to get it back.

A premium brand in its second decade raised its ad spend by around sixty per cent. Revenue rose around twenty. Profit fell, and the founder was certain the cause was her advertising. The advertising a...

27 Elo 29min

How to Price Your Premium Brand for Profitable Growth

How to Price Your Premium Brand for Profitable Growth

Your gross margin looks healthy – and it's probably lying to you. In this episode of The Brand Marketing Show, I show you how to price a premium brand for profitable growth, with real numbers from two...

20 Elo 39min

Why "just sell direct" is bad advice for premium brands (and the best advertising you're not paying for)

Why "just sell direct" is bad advice for premium brands (and the best advertising you're not paying for)

Your best advertising isn't an ad – it's someone else's shelf. And "just go direct" probably talked you out of it. Everyone is telling premium brands to cut out the middleman and go direct-to-consumer...

13 Elo 33min

Boring doesn't stop the scroll. Here's what does.

Boring doesn't stop the scroll. Here's what does.

If your content doesn't stop the scroll, it's not because your packing-orders Reel lost to a better one. It lost to the four hundred similar versions that came before it, which had already taught her ...

6 Elo 25min

The real reason I don't buy from most brands (& the incredibly simple solution)

The real reason I don't buy from most brands (& the incredibly simple solution)

I'm the customer premium brands want most – and I recently realised I'd walked straight past one I should have loved, for a whole year, while actively shopping for exactly what they sell. In this epis...

30 Heinä 33min

The marketing mistake that costs more than your ad spend

The marketing mistake that costs more than your ad spend

"If I could just crack Meta, I'd be able to scale." I hear a version of this almost every week – and it's almost always wrong. In this episode of The Brand Marketing Show, I make the case that growing...

22 Heinä 37min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
vallattomat
psykopodiaa-podcast
mimmit-sijoittaa
rss-rahapodi
ostan-asuntoja-podcast
rss-oivalluksia-rahasta-elamasta
rss-rahamania
lakicast
hyva-paha-johtaminen
rss-paasipodi
rss-sami-miettinen-neuvottelija
rss-pinnan-alle
pomojen-suusta
rss-karon-grilli
oppimisen-psykologia
rss-lentopaivakirjat
rss-bisnesta-bebeja
rss-inderes
sijoituspodi