$1m 1-person company: author Elaine Pofeldt explains how to build a huge 1-person business

$1m 1-person company: author Elaine Pofeldt explains how to build a huge 1-person business

Elaine Pofeldt is a journalist who has contributed to Forbes.com, CNBC, INC, and Money Magazine among others and is the author of the brilliant “The Million-Dollar, One-person Business: Make Great Money, Work the way you like, have the life you want”. It’s brand new (published at the start of this month), and all about scaling revenue without scaling staff. I was introduced to Elaine last year by past podcast guest, funnel genius, and example in the book - Dan Faggella (episode 108), who described Elaine as “one of the coolest "small biz" people I know”. I know a lot of you are looking to grow your business in a very lean way, not least to avoid the headaches and financial commitment of hiring a team. So when I heard about Elaine’s upcoming book she was an obvious addition to our January Growth Series. --- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

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Fast-Tracking Growth: Community, Niching Down, and Multi-Channel Strategies from Dood Woof

Fast-Tracking Growth: Community, Niching Down, and Multi-Channel Strategies from Dood Woof

Elina Panteleyeva is the founder of Dood Woof, a dog brand focused on Doodles. Founded in 2023, they hit $600k in year one, and are on track for sales of $2million this year. They’re already multichan...

8 Syys 202526min

How Alara Jewelry Doubled eCommerce Sales by Blending In-Store and Online Experiences

How Alara Jewelry Doubled eCommerce Sales by Blending In-Store and Online Experiences

Babs Noelle is the Ringleader at Alara Jewelry, sellers of artisanal, eco-conscious fine jewelry both designed in house, and supplied by renowned designers too. Founded in 2004 they now sell via their...

1 Syys 202533min

How to Get the Best Out of Your Website Agency with Sanya Ristic and Janis Thomas

How to Get the Best Out of Your Website Agency with Sanya Ristic and Janis Thomas

Sanya Ristic is the Director of Innovation and Client Relations at illuminise, the UK’s leading Certified Adobe Commerce & Magento Agency, ranked #1 on Clutch.co. Sanya and her team create and maintai...

25 Elo 202531min

The MASAMI Story: Bootstrapping a Premium Haircare Brand Through Collaboration

The MASAMI Story: Bootstrapping a Premium Haircare Brand Through Collaboration

Lynn Power is the co-founder and CEO at MASAMI a premium haircare brand. Founded in 2019 they now sell via their Shopify store and wholesale via Faire. Currently sales have reached just under $1millio...

18 Elo 202529min

Retention-First eCommerce: Inside Allure’s $2M Bricks-and-Clicks Strategy with Klim Yadrintsev

Retention-First eCommerce: Inside Allure’s $2M Bricks-and-Clicks Strategy with Klim Yadrintsev

Klim Yadrintsev is the founder and CEO at Allure, a luxury multi-brand fashion boutique based in the south of France. They sell via their physical store, and WooCommerce website. Founded in 2020 they ...

11 Elo 202533min

How Oak Furnitureland Wins in Modern Retail with AI, Omnichannel, & CRO

How Oak Furnitureland Wins in Modern Retail with AI, Omnichannel, & CRO

Ian McBeth is the Head of eCommerce at home furniture business Oak Furnitureland. Founded in 2003 as an eBay store! They now sell via their custom online store, telesales, and their 70 stores, selling...

4 Elo 202537min

La Matera’s Road to $4M: Growth, Founder-Led Content, and eCommerce Lessons

La Matera’s Road to $4M: Growth, Founder-Led Content, and eCommerce Lessons

JM Craddock is the CEO and owner of La Matera, a belt brand focused on creating artisanal products that last. Founded in 2012 they now sell via their Shopify site and wholesale channels are on track f...

28 Heinä 202532min

Recommerce, Retention, and ROAS: Fashion Eyewear’s Secret to eCommerce Scale with Steven Westwood

Recommerce, Retention, and ROAS: Fashion Eyewear’s Secret to eCommerce Scale with Steven Westwood

Steven Westwood is the Head of Sales and Marketing at Fashion Eyewear, sellers of designer prescription glasses and sunglasses, both new and preloved. Selling via Shopify stores in the UK and the USA,...

21 Heinä 202526min

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