How do you do a great Re-platform? Our 6 Expert guests share their best tips

How do you do a great Re-platform? Our 6 Expert guests share their best tips

We’re in a fascinating time in the world of eCommerce websites. We’ve left the era of “just use Shopify”, and getting back into the world where which platform you choose to be the basis of your tech stack can have a fundamental impact on your success over the next 5-10 years.

A replatforming project isn’t one to be taken lightly. It can have a huge impact on your future success – screwing it up, or enabling it It can have a huge impact on your team and their effectiveness. And during the project, it can have a huge impact on day-to-day workloads. A little (well, a lot) of thinking and planning can go a long way.

We've asked our 6 experts to answer this question

"What does a merchant planning a replatform need to know about right now?"

Our experts:

  • Lee Frankland, DWS
  • James Gurd, Re:platform Podcast / Digital Juggler
  • Montserrat Cano, International Consultant
  • Simon Wharton, PushON
  • Sandra Markey, Loqate
  • Gabe Macaluso, Omnisend

Time stamps:

[01:40] Thinking and planning saves time, money, and sanity.

[05:41] Clear destination crucial for efficient replatforming journey.

[08:35] Communicate platform change, integrate apps, and inform customers.

[10:22] Optimise website with planning and collaboration

[13:58] Change management: mapping operational impact and training needs.

[17:55] Content migration

[23:36] Ignoring buzzwords


.

.

.



This podcast uses the following third-party services for analysis:

Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/ --- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Jaksot(621)

How Alara Jewelry Doubled eCommerce Sales by Blending In-Store and Online Experiences

How Alara Jewelry Doubled eCommerce Sales by Blending In-Store and Online Experiences

Babs Noelle is the Ringleader at Alara Jewelry, sellers of artisanal, eco-conscious fine jewelry both designed in house, and supplied by renowned designers too. Founded in 2004 they now sell via their...

1 Syys 202533min

How to Get the Best Out of Your Website Agency with Sanya Ristic and Janis Thomas

How to Get the Best Out of Your Website Agency with Sanya Ristic and Janis Thomas

Sanya Ristic is the Director of Innovation and Client Relations at illuminise, the UK’s leading Certified Adobe Commerce & Magento Agency, ranked #1 on Clutch.co. Sanya and her team create and maintai...

25 Elo 202531min

The MASAMI Story: Bootstrapping a Premium Haircare Brand Through Collaboration

The MASAMI Story: Bootstrapping a Premium Haircare Brand Through Collaboration

Lynn Power is the co-founder and CEO at MASAMI a premium haircare brand. Founded in 2019 they now sell via their Shopify store and wholesale via Faire. Currently sales have reached just under $1millio...

18 Elo 202529min

Retention-First eCommerce: Inside Allure’s $2M Bricks-and-Clicks Strategy with Klim Yadrintsev

Retention-First eCommerce: Inside Allure’s $2M Bricks-and-Clicks Strategy with Klim Yadrintsev

Klim Yadrintsev is the founder and CEO at Allure, a luxury multi-brand fashion boutique based in the south of France. They sell via their physical store, and WooCommerce website. Founded in 2020 they ...

11 Elo 202533min

How Oak Furnitureland Wins in Modern Retail with AI, Omnichannel, & CRO

How Oak Furnitureland Wins in Modern Retail with AI, Omnichannel, & CRO

Ian McBeth is the Head of eCommerce at home furniture business Oak Furnitureland. Founded in 2003 as an eBay store! They now sell via their custom online store, telesales, and their 70 stores, selling...

4 Elo 202537min

La Matera’s Road to $4M: Growth, Founder-Led Content, and eCommerce Lessons

La Matera’s Road to $4M: Growth, Founder-Led Content, and eCommerce Lessons

JM Craddock is the CEO and owner of La Matera, a belt brand focused on creating artisanal products that last. Founded in 2012 they now sell via their Shopify site and wholesale channels are on track f...

28 Heinä 202532min

Recommerce, Retention, and ROAS: Fashion Eyewear’s Secret to eCommerce Scale with Steven Westwood

Recommerce, Retention, and ROAS: Fashion Eyewear’s Secret to eCommerce Scale with Steven Westwood

Steven Westwood is the Head of Sales and Marketing at Fashion Eyewear, sellers of designer prescription glasses and sunglasses, both new and preloved. Selling via Shopify stores in the UK and the USA,...

21 Heinä 202526min

AI Chatbot Strategy that Delivers with Parts Town’s Paul Hancox

AI Chatbot Strategy that Delivers with Parts Town’s Paul Hancox

Paul Hancox, SVP of eCommerce at Parts Town, a leading distributor of OEM foodservice, HVAC, and residential appliance parts. A predominantly B2B eCommerce business, selling via their custom website, ...

14 Heinä 202534min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
psykopodiaa-podcast
rss-rahapodi
mimmit-sijoittaa
ostan-asuntoja-podcast
rss-rahamania
rss-sisalto-kuntoon
rahapuhetta
sijoituspodi
herrasmieshakkerit
rss-laakispodi
rss-bisnesta-bebeja
rss-karon-grilli
rss-draivi
rss-sami-miettinen-neuvottelija
rss-lahtijat
rss-seuraava-potilas
rss-paasipodi
rss-tyoelamasta-podcast
rss-myynnin-mehustamo