Bath & Body Works Scents the Holidays | Fast Five Shorts
Bath & Body Works is bringing Fresh Balsam to Grand Central Terminal, movie theaters, and interactive mall kiosks in what beauty expert Kelly Carey calls "my favorite marketing campaign of the year." ...
17 Marras 20255min
Amazon vs. Perplexity Legal Showdown | Fast Five Shorts
Amazon is suing Perplexity AI over its Comet shopping agent, claiming it "covertly accesses Amazon customer accounts" and interferes with the curated shopping experience Amazon built over decades. But...
17 Marras 20259min
AI Shopping Hits Critical Mass | Fast Five Shorts
Adobe's October data reveals a game-changing milestone: generative AI traffic is now converting 16% BETTER than traditional sources—a complete 180 from three months ago when AI traffic converted 9% WO...
17 Marras 20257min
AI Commerce Surges, Amazon Sues Perplexity & We Are Over And Out On Target 10-4 | Fast Five
In this Retail Fast Five episode, sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso, Anne Mezzenga and Chris Walton are joined by the A&M Consumer and Retail G...
12 Marras 202555min
Lightning Round: Chat GPT Coaching, Sexiest Man Alive & Hand Massages | Fast Five Shorts
The Lightning Round gets wild this week! From a soccer coach using Chat GPT to devise winning defensive strategies, to Jonathan Bailey's Sexiest Man Alive title, to John Lewis offering hand massages f...
10 Marras 20253min
GrubHub Partners with Instacart | Fast Five Shorts
In a surprising move, GrubHub (owned by Mark Lore's Wonder super app) is partnering with Instacart to enable grocery delivery directly through the GrubHub platform. But this partnership raises major s...
10 Marras 20253min
Kroger & Uber Eats Restaurant Integration | Fast Five Shorts
Kroger is making history as the first retailer to integrate restaurant delivery directly into their grocery app through an expanded partnership with Uber Eats. Now customers can order their weekly gro...
10 Marras 20254min
Mondelēz's $40M AI Advertising Bet | Fast Five Shorts
Mondelēz (maker of Oreo and Chips Ahoy) is investing over $40 million in a custom generative AI tool to slash marketing costs by 30-50% and create TV-ready ads for the 2027 Super Bowl. But is building...
10 Marras 20254min
