Remarkable Branding27 Touko 2022

3 Things You Need To Design A Solid Brand

In this episode, we're going to be talking about three things you need to build a solid brand for your business.

Choose your colours.

Developing a colour palette will help your brand give a look and feel that is consistent. Colours say a lot about you! When we’re developing a colour pallete we will sometimes pull from a photo, or special objects - or when you’re just getting started, try picking up a book of paint palletes from hardware stores!

Choose your fonts.

No more than three! More fonts do not make for better designs. When you’re just getting started, I recommend using two fonts max and learning to vary your designs with those two. When you are ready to explore - try a third!

Choose Your Imagery.

You can tell a lot of stories with one image! Original, branded photos are always the best option - but if you’re just getting started with your brand and need to find photos - we recommend choosing stock photos that tell a story and look like they belong together. Always make sure you have the right to use the images you select.

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Jaksot(13)

Ep 12

Today we're gonna be talking about some of the psychological principles that will help your prospects to engage with you. And, the biggest one that I wanna focus on is engaging the subconscious mind.

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Ep 11

Today we're gonna be talking about how to implement some of those strategies with one of our favorite strategies in that storytelling.So we've been doing a lot of different storytelling while we've ta...

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Ep 10

Today's episode is going to be quite delicious to talk about because we're going to dive into using the example of Betty crocker to talk about how trustworthiness has been established through brands.

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Ep 9

Today we're going to talk about the evolution of branding. What we're going to discuss is inspired by one of Heather's heroes in branding, Debbie Millman. This is her five waves of branding.

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Ep 8

Today we're going to be talking about how good branding can actually reduce stress, not only for you as a business owner, but also for your customers and your clients.

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Ep 7

Today, we're going to be talking about building a brand and we're going to be giving you a case study and a success story of one of the clients that we recently worked with.

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Ep 6

This is going to be an exciting episode!In the past episodes, we've talked a little bit about the silk road and some of the foundations of branding. But today, we have the opportunity to talk about so...

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Ep 5

Today we're going to be talking about how brands can build trust. This one's really exciting because we are going to be using one of our own clients as an example.

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