Fulfillment is More Than a Feeling: Featuring Fabric Co-founder & CEO Elram Goren

Fulfillment is More Than a Feeling: Featuring Fabric Co-founder & CEO Elram Goren

As the battle for convenience continues to escalate the supply chain is becoming far more hybrid in nature and retailers are challenged to able to create a flexible--and profitable--solution for last-mile delivery.


To unpack the evolution of the space and the exploding world of micro-fulfillment we're excited to interview Elram Goren, Co-Founder & CEO at Fabric a pioneering robotics firm and retail micro-fulfillment tech provider. It's a fascinating discussion on the process of innovation, where on-demand delivery is headed and how retailer's can address the daunting profitability challenges of online grocery and other low margin categories.


But first we discuss Steve's triumphant return to the big stage in Dubai and share a bit of new about Season 3's final guest (spoiler alert: it's Scott Galloway). Then we dig into the top retail stories that caught our attention this past week, including what the (mostly) strong earnings reports from legacy retailers and the largely profitless prosperity evidenced by disruptor brands suggests about retail's future. We also discuss reports of the potential profit squeeze being felt by Amazon marketplace sellers (something we worried about on in an earlier podcast episode).


McKinsey Online Grocery Article

Bain Online Grocery Article

Steve Dennis is an advisor, keynote speaker and author on strategic growth and business innovation. You can learn more about Steve on his website. The expanded and revised edition of his bestselling book Remarkable Retail: How To Win & Keep Customers in the Age of Disruption is now available at Amazon or just about anywhere else books are sold. Steve regularly shares his insights in his role as a Forbes senior contributor and on Twitter and LinkedIn. You can also check out his speaker "sizzle" reel here.


Michael LeBlanc is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career. Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast, The Voice of Retail, plus Global E-Commerce Tech Talks , The Food Professor with Dr. Sylvain Charlebois and now in its second season, Conversations with CommerceNext! You can learn more about Michael here or on LinkedIn.

Be sure and check out Michael's latest venture for fun and influencer riches - Last Request Barbecue, his YouTube BBQ cooking channel!

Join us at the CommerceNext Growth Show in New York June 23rd and 24th with this exclusive discount code for 10% off general admission tickets and FREE retail tickets: Your code is "REMARKABLE" . See you in the Big Apple!

About Us

Steve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling author of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.


Michael LeBlanc is a senior retail advisor, keynote speaker and media entrepreneur. Michael has delivered keynotes, hosted fire-side discussions hosted senior retail executive on-stage in 1:1 interviews worldwide. Michael produces and hosts a network of leading retail trade podcasts, including The Remarkable Retail Podcast, The Voice of Retail The Food Professor, The FEED powered by Loblaw and the Global eCommerce Leaders podcast. He has been recognized by the NRF as a global Top Retail Voice for 2025 and 2025 and continues to be a ReThink Retail Top Retail Expert for the fifth year in a row.

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The Stampede to Value, Macy's Turnaround Traction, and Moody's Chief Economist Mark Zandi on the K-Shaped Economy

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Season 11, Episode 12 opens with a whirlwind week in retail news. Steve and Michael begin with the long-awaited end of the historic 43-day U.S. government shutdown, exploring what it means for holiday...

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Hosts Steve Dennis and Michael LeBlanc welcome David Lafitte, President and CEO of Tecovas, the fast-growing Austin-based brand bringing cowboy culture to modern consumers. Lafitte’s career journey—fr...

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The News RundownSteve leads off with the latest tariff turmoil, as trade negotiations between the U.S. and Canada stall amid the Trump administration's response to an ad created and paid for by the On...

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