Start with Wow

Start with Wow

"People buy the story before they buy the product."

This week we go sans guest to unpack one of Steve's "mind leaps" from his latest book: Leaders Leap: Transforming Your Company at the Speed of Disruption. In a world of infinite choice, 24/7 access, intense competition, and an epic battle for attention, more and more it's critical to "start with wow."

By improving our aim in the customers we seek to serve and by aiming higher in the value we deliver, brands can become the compelling signal amid all the noise and deliver a remarkable experience. In addition to offering up tips on how to find your wow, we get into what it takes to own the real estate of the mind and discuss examples of what remarkable brands do to create a story that spreads.

But we kick things off with our hot-takes on the most important retail news of the week, including how to avoid falling into the hype-y holidays trap. Then we take on who's winning the Walmart v. Target battle, dissect what's behind TJX's consistent ability to rise above the rest, and wonder whether Gap's earnings reveal a case of premature celebration. We also explore the potential impact of tariffs and why retailers are often telling customers to "just keep it."

Leaders Leap

Steve on Bluesky

Michael on Bluesky

The Ticking Time Bomb of e-Commerce Returns

More Retailers Are Saying 'Just Keep It.'

Join us at the CommerceNext Growth Show in New York June 23rd and 24th with this exclusive discount code for 10% off general admission tickets and FREE retail tickets: Your code is "REMARKABLE" . See you in the Big Apple!

About Us

Steve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling author of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.


Michael LeBlanc is a senior retail advisor, keynote speaker and media entrepreneur. Michael has delivered keynotes, hosted fire-side discussions hosted senior retail executive on-stage in 1:1 interviews worldwide. Michael produces and hosts a network of leading retail trade podcasts, including The Remarkable Retail Podcast, The Voice of Retail The Food Professor, The FEED powered by Loblaw and the Global eCommerce Leaders podcast. He has been recognized by the NRF as a global Top Retail Voice for 2025 and 2025 and continues to be a ReThink Retail Top Retail Expert for the fifth year in a row.

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The Customer is the Channel with guest Rob Mills, EVP, Chief Technology, Digital Commerce and Strategy Officer at Tractor Supply Company

The Customer is the Channel with guest Rob Mills, EVP, Chief Technology, Digital Commerce and Strategy Officer at Tractor Supply Company

“Silos belong on farms.”- Bob Thacker, former, Sears VP MarketingWe're moving on to the 3rd of the "8 Essentials of Remarkable Retail": Harmonized, which revolves around the idea that we must drop our...

24 Marras 202047min

Human-Centered Retail with guest Rishad Tobaccowala, author of Restoring the Soul of Business

Human-Centered Retail with guest Rishad Tobaccowala, author of Restoring the Soul of Business

"I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel."- Maya AngelouWe're moving on to the 2nd of the "8 Essentials...

17 Marras 202041min

Digitally Enabled

Digitally Enabled

This episode we begin the journey to remarkable by digging into Essential #1 in Steve's "8 Essentials of Remarkable Retail" framework. And we've gone global with a great panel of joining us from New Y...

10 Marras 202038min

Choose Remarkable

Choose Remarkable

"The problem is, you think you have time."- Carlos Castaneda, Journey to IxtlanAs we transition to the second part of our inaugural season, we take a brief look back at the core principles behind why ...

3 Marras 202036min

Challengers of the Status Quo with Coresight Research's CEO & Founder Deborah Weinswig

Challengers of the Status Quo with Coresight Research's CEO & Founder Deborah Weinswig

"How did you go bankrupt?" Bill asked."Two ways," Mike said. "Gradually, then suddenly."- Ernest Hemingway, The Sun Also ArisesWhy do so many companies defend the status quo even when it becomes incre...

27 Loka 202038min

The Future Will Not Be Evenly Distributed with Publicis' Chief Commerce Strategy Officer Jason "Retail Geek" Goldberg

The Future Will Not Be Evenly Distributed with Publicis' Chief Commerce Strategy Officer Jason "Retail Geek" Goldberg

William Gibson, the great American-Canadian speculative fiction author, once said: "The future is already here, it's just not very evenly distributed." This episode features a deep dive into several k...

20 Loka 202043min

The Collapse of the Middle with Deloitte Consulting's Kasey Lobaugh

The Collapse of the Middle with Deloitte Consulting's Kasey Lobaugh

In this episode we delve into a topic that sits at the core of the need to be remarkable: the on-going bifurcation of the retail market.For more than a decade success has largely been found at either ...

13 Loka 202043min

The End of Scarcity with best-selling author Seth Godin

The End of Scarcity with best-selling author Seth Godin

In this episode we talk about the end of scarcity that previously characterized much of retail's evolution. As we entered the 21st century, some 98% of all retail was done in brick & mortar locations ...

6 Loka 202047min

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