Social Customer Care: Apps and Processes for Success
How does your business respond to customer concerns and inquiries? Do you have a social customer care plan in place? In this episode, I interview Dan Gingiss, author of Winning at Social Customer Care, head of global social media at McDonald's, and host of the Focus on Customer Service podcast. Show notes: https://www.socialmediaexaminer.com/254See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
16 Kesä 201738min
Facebook Video Retargeting for Live Video and Beyond
Do you post videos on Facebook? Have you tried retargeting your live and uploaded videos? T In this episode, I interview Amanda Bond, who's known as the "Ad Strategist" specializing in Facebook ads. Amanda also advises top social pros and has taught the ADdicted Facebook Ads course. Show notes: https://www.socialmediaexaminer.com/253See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9 Kesä 201742min
Influencer Marketing: How to Scale Your Social Media Exposure
Wondering how to increase your business's reach on social media? Have you considered partnering with an influencer? In this episode, I interview Neal Schaffer, author of three social media books. He teaches social media strategy at Rutgers University. Show notes: https://www.socialmediaexaminer.com/252See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2 Kesä 201739min
Local Social Media Marketing With Facebook and Instagram
How do you promote your business locally? Are you using Facebook and Instagram? In this episode, I interview Bruce Irving, the host of the Smart Pizza Marketing podcast, where he helps local pizza restaurants master marketing. Show notes: https://www.socialmediaexaminer.com/251See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
26 Touko 201741min
Facebook Ads Strategy: How Marketers Can Win With Facebook
Do you use Facebook ads? Want to make them more effective? In this episode, I interview Nicholas Kusmich, author of Give: The Ultimate Guide to Using Facebook Advertising to Generate More Leads, More Clients, and Massive ROI. Show notes: https://www.socialmediaexaminer.com/250See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
19 Touko 201746min
Facebook Video for Marketers: Strategy for Future Success
Do you create videos for your business? Wondering how to best leverage your videos on Facebook? In this episode, I interview Jay Baer, a digital marketing and social media strategist. He authored a book about social care, and also hosts the Social Pros Podcast and the Jay Today show. Show notes: https://www.socialmediaexaminer.com/249See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12 Touko 201745min
Google Analytics and Social Media: What Marketers Need to Know
Do you track the return on your social media activity in Google Analytics? Want to discover some valuable shortcuts? In this episode, I interview Annie Cushing, Google Analytics expert and chief data officer at Outspoken Media digital marketing agency. Show notes: https://www.socialmediaexaminer.com/248See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5 Touko 201748min
Facebook Marketing: Why It Is Time to Rethink Everything
Do you use Facebook to market your business? Wondering how marketing on Facebook is evolving? In this episode, I interview Mari Smith, the world's leading Facebook marketing expert. She co-authored Facebook Marketing: An Hour a Day and is author of The New Relationship Marketing. Show notes: https://www.socialmediaexaminer.com/247See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
28 Huhti 201745min
