127. Mats Nyberg, CEO, Trippus Event Solutions - How to become an Event champion?

127. Mats Nyberg, CEO, Trippus Event Solutions - How to become an Event champion?

In this episode, we speak with Mats Nyberg, CEO, Trippus Event Solutions, the event platform that enables organizers of events, conferences, trade fairs, and training courses to create websites and mobile applications for their events.

We talked with Mats about what it takes for a SaaS company to build a successful events program! In particular, we are looking into the processes needed, and the resources required to be successful:

- What are the key ingredients to be successful with your events?

- How should you measure success?

- How do you calculate ROI short-term vs long-term?

- What internal resources vs external resources are often required to pull off successful events?

- What are the most common mistakes people make with their event planning, and how to overcome them?

These are some of the many questions we address with Mats. Please tune in to learn Mats' main tips on how you also can become an event champion, host your audience, and be in control of the narrative.

Jaksot(211)

139. Helena Tivell, VP of People, Kognity -  Leadership development - how to develop your  leaders!

139. Helena Tivell, VP of People, Kognity - Leadership development - how to develop your leaders!

In this episode, we speak with Helena Tivell, VP of People, Kognity, the all-in-one digital teaching and learning platform - with interactive content, analytics, and assessment support. We talked with...

30 Huhti 202447min

138. Daan Assen, Founder, SwipeGuide  - How do you succeed with your customer pilot projects?

138. Daan Assen, Founder, SwipeGuide - How do you succeed with your customer pilot projects?

In this episode, we speak with Daan Assen, Founder, SwipeGuide, the platform that empowers frontline teams to connect knowledge, collaboratively solve problems, and continuously improve processes to e...

24 Huhti 202451min

137. Bas van Wijk, VP Commercial Operations, AskCody  - Getting the inbound engine off the ground!

137. Bas van Wijk, VP Commercial Operations, AskCody - Getting the inbound engine off the ground!

In this episode, we speak with Bas van Wijk, VP Commercial Operations, AskCody, the Meeting Management Platform for Microsoft that's driving meeting efficiency through an intelligent Meeting Managemen...

13 Huhti 202448min

136. Ingrid Bonde Åkerlind, Principal, Oxx - You have Product-Market-Fit, now what?

136. Ingrid Bonde Åkerlind, Principal, Oxx - You have Product-Market-Fit, now what?

In this episode, we speak with Ingrid Bonde Akerlind, Principal, Oxx, a specialist SaaS investor, who provides each entrepreneur with a support system of unique specialist expertise and network, and a...

11 Huhti 202459min

135. Markus Ståhlberg, CEO & Co-Founder, N.Rich - Outplay when you can't Outspend!

135. Markus Ståhlberg, CEO & Co-Founder, N.Rich - Outplay when you can't Outspend!

In this episode, we speak with Markus Ståhlberg, CEO & Co-Founder, N.Rich, the Account-based GTM Platform best suited for fast-growing mid-market and enterprise companies. It's been recognized in the ...

8 Huhti 202455min

134. Vincent Jong, VP Product, Dealfront - PLG and Human approach in symbiosis!

134. Vincent Jong, VP Product, Dealfront - PLG and Human approach in symbiosis!

In this episode, we speak with Vincent Jong, VP Product, Dealfront, the Go-to-Market Platform giving sales and marketing teams the data, applications, and insights they need to win any European market...

3 Huhti 202455min

133. Janus Klok Matthesen, Co-founder and CTO, Pixelz - Is AI going to replace Software Engineers?

133. Janus Klok Matthesen, Co-founder and CTO, Pixelz - Is AI going to replace Software Engineers?

In this episode, we speak with Janus Klok Matthesen, Co-founder and CTO, Pixelz, the post-production software for global brands, retailers, and photo studios, having retouched more than 55 million pro...

26 Maalis 202459min

132. Martin Lidgard, Founder & CEO, Web Manuals - Design your future with strategic projects!

132. Martin Lidgard, Founder & CEO, Web Manuals - Design your future with strategic projects!

Martin Lidgard, Founder & CEO, Web Manuals, the All-in-One Document Management System For Aviation Professionals that has bootstrapped past 10m Euro in ARR and continues to grow fast globally. We talk...

20 Maalis 20241h 1min

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