129. Niclas Lilja, Founder & CEO, Younium - Going to the promised land for SaaS - the ups and downs!

129. Niclas Lilja, Founder & CEO, Younium - Going to the promised land for SaaS - the ups and downs!

In this episode, we speak with Niclas Lilja, Founder & CEO, Younium, the subscription management tool that integrates into your existing systems to streamline subscription management, invoicing/billing, financial reporting, and data insights.

We talked with Niclas about how it is to take your SaaS to the US! In particular, we are looking into the good, bad, and the ugly that the first year of business in the US brings:

- When is your SaaS business ready to establish a local presence in the US?

- What have been the main challenges in the first year in business in the US?

- What adjustments and potential compromises must you make to make it fly in the US?

- From a personal perspective, what do you need to consider when moving your entire family over?

These are some of the many questions we address with Niclas. Please tune in to hear what Niclas has to say about the first year in the US with his European HQ SaaS, the lessons learned and the advice to other leaders planning do the same.

Jaksot(210)

162. Birte Steen, Fractional CRO, Centra - The unstoppable formula to drive scalability and growth in SaaS

162. Birte Steen, Fractional CRO, Centra - The unstoppable formula to drive scalability and growth in SaaS

In our latest episode, we’re joined by Birte Sten, the CRO at Centra and industry leader in SaaS. From her early days as a competitive swimmer to leading high-impact sales teams, Birte shares how she’...

29 Loka 202451min

161. Saahil Karkera, Vice President of Customer Success, Oaky - Here is how CS teams can make the most of the whitespace opportunity!

161. Saahil Karkera, Vice President of Customer Success, Oaky - Here is how CS teams can make the most of the whitespace opportunity!

In this episode, we had an insightful conversation with Saahil Karkera, VP of Customer Success at Oaky, to explore how customer success is evolving into a critical driver of growth and efficiency in t...

22 Loka 202446min

160. Chris Cunningham, Founding Member & Head of Social Marketing, ClickUp - How to win the the SaaS Attention Economy!

160. Chris Cunningham, Founding Member & Head of Social Marketing, ClickUp - How to win the the SaaS Attention Economy!

In our latest episode of the SaaSiest podcast, Chris Cunningham, Founding Member & Head of Social Marketing, ClickUp, shares how you need to adapt your communication on Social Media to meet the needs ...

15 Loka 202459min

159. Gauri Chawla,  SVP, Global Alliances Stibo Systems - Building Effective Partner Ecosystems for Growth

159. Gauri Chawla, SVP, Global Alliances Stibo Systems - Building Effective Partner Ecosystems for Growth

In our latest episode, Gauri Chawla dives into the pivotal role that partnerships play in fueling revenue growth for B2B SaaS companies. She shares insights on building structured partner ecosystems, ...

9 Loka 202432min

158. Gabriela Warren, CMO, Puzzel - The Evolving Role of a CMO in Tech

158. Gabriela Warren, CMO, Puzzel - The Evolving Role of a CMO in Tech

In our latest episode of the SaaSiest podcast, Gabriela Warren, CMO of Puzzel, shares her journey from political science to leading marketing in tech. She emphasizes the importance of seeing beyond ma...

2 Loka 202450min

157. Gökçe Ceylan, Principal, Oxx - Decoding SaaS Success: Applying Math to Drive Strategy!

157. Gökçe Ceylan, Principal, Oxx - Decoding SaaS Success: Applying Math to Drive Strategy!

In this episode, we speak with Gökçe Ceylan, Principal, Oxx, the specialist SaaS investor. The firm's strategy is built around the concept of “Go-To-Market Fit”, developing a structure for thinking ab...

24 Syys 202444min

156. Adam Robinson, CEO, Retention.com & RB2B - How shall a CEO build a personal brand that drives business revenue!

156. Adam Robinson, CEO, Retention.com & RB2B - How shall a CEO build a personal brand that drives business revenue!

In this episode, we speak with Adam Robinson, CEO, Retention.com & RB2B , 20m+ in combined ARR and growing at a fast rate, fueled by a strong founder brand! We talked with Adam about how he has built...

17 Syys 20241h 2min

155. Anthony Roux, Head of Product Developer Platform, Miro - How do you build a Developer Platform and Ecosystem around your core product?

155. Anthony Roux, Head of Product Developer Platform, Miro - How do you build a Developer Platform and Ecosystem around your core product?

In this episode, we speak with Anthony Roux, Head of Product Developer Platform at Miro, the AI-powered visual workspace that brings teams together to collaborate and make faster decisions, with over ...

10 Syys 20241h 13min

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