#40 How to nail that awards submission

Hi it’s Suzi I’m back and sharing my thoughts on putting your podcast in for an award. Last episode I shared why it’s a great idea to submit your podcast for an award… that's episode #39 and today I’m sharing tips on how to do it in a way to grab the attention of the judges.

I’ve had some recent experience of looking at and judging submissions and here are my thoughts:

1 Context - the judges need to understand your podcast from just the submission. They may never of heard of you and your podcast. Get your audio (as well as your write up) to do the work for you. Including a trailer or an episode introduction can explain to the judges what your podcast is about, what are its aims and how it exists to help the audience.

2 Include feedback - I’ve seen this done really well recently, where a quote or testimonial from a listener is included in the submission. It highlights how your podcast helps or has impacted them. Social proof for the judges.

3 Max out the track listings - sometimes you are limited by a word count, if that’s the case use your track listing to share more details about your podcast; things like background to the guests or topics, impact of that episode on your audience or how this episode fits with your wider series. All this allows you to paint a picture to the judges about your podcast and gives them more context again!

And finally re read your submission a few times and listen through to your audio, even better if you get someone with a fresh set of eyes and ears to do this. Check it all makes sense and tells your story.

Thanks for listening.

Resources

Awards which are currently open:

https://everybody-media.com/awards/

https://independentpodcastawards.com/live/en/page/home

PS if you need help telling your story check out ⁠the Everyday Storyteller⁠ podcast with Hilary Salzman, it really can help you. Find us @story_publishing or decibel_podcasts