Background Noise13 Touko 2020

Sugar Shine

Craft is king. In many consumer categories, we're trending away from big brands and toward small ones. Local proprietors making awesome alternatives to mainstream brands are capturing hearts, minds and money of consumers who seek more than just a product.

Calgary's Skunkworks Distillery is the brainchild of energy industry professionals Faye Warrington and Marty Lastiwka, who recognized this trend was forming, but first saw a gap in the market for a premium distilled product, that came with a chill, approachable vibe. They also wanted to create a beverage with a story, and one which would spur new stories each time it was enjoyed.

Faye and Marty share stories about the unlikely connection between big corporate boardroom project management, to backroom moonshine making. They recall their own unique social-responsibility pivot during the pandemic, and dream entrepreneurial dreams in this episode.

Website: www.skunkworksdistillery.com

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