How We're Pivoting Our Marketing: Behind the Scenes

How We're Pivoting Our Marketing: Behind the Scenes

In this behind-the-scenes episode, Social Media Examiner's CEO Michael Stelzner and marketer Dan Sanchez reveal how they're pivoting their marketing strategy in response to 2025's challenges. With social algorithms deprioritizing promotional content, email deliverability issues, and AI impacting SEO, they've implemented eight new approaches—all while promoting their flagship Social Media Marketing World conference.



To learn more about Social Media Marketing World, visit SocialMediaMarketingWorld.info



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Facebook Content Strategy 2025: What's Actually Working Right Now

Facebook Content Strategy 2025: What's Actually Working Right Now

Are you struggling to get your content seen on Facebook? Wondering how Meta's algorithm has changed? To learn the content formats, posting strategies, and engagement techniques that are driving organic reach on Facebook today, I interview Mari Smith.Guest: Mari Smith | Show Notes: socialmediaexaminer.com/647Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

2 Tammi 46min

Marketing Strategy Framework: How to Get More Leads & Sales in 2025

Marketing Strategy Framework: How to Get More Leads & Sales in 2025

Tired of throwing marketing spaghetti at the wall? Want a proven system to generate consistent leads and sales? To learn a simple 3-step marketing framework that helped generate millions in revenue by focusing on audience building, lead generation, and strategic conversion, I interview Emily Hirsh.Guest: Emily Hirsh | Show Notes: socialmediaexaminer.com/646Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

26 Joulu 202446min

Anticipation Marketing: Crushing Your Next Launch Without Being Salesy

Anticipation Marketing: Crushing Your Next Launch Without Being Salesy

Are you tired of feeling like you're constantly chasing customers? Wondering how to get people lining up to buy from you instead? To discover a multi-step strategy to naturally create demand and create a sense of urgency without relying on pushy tactics, I interview Brenna McGowan.Guest: Brenna McGowan | Show Notes: socialmediaexaminer.com/645Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

19 Joulu 202445min

Mastering LinkedIn Video: Attracting the Right Audience

Mastering LinkedIn Video: Attracting the Right Audience

Are you neglecting LinkedIn in your video marketing strategy? Curious about how different video formats can help you reach and engage your target audience? To explore how to attract your ideal audience with LinkedIn video, I interview Shanee Moret.Guest: Shanee Moret | Show Notes: socialmediaexaminer.com/644Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

12 Joulu 202439min

YouTube Updates for 2025: What Marketers Need to Know

YouTube Updates for 2025: What Marketers Need to Know

Are you struggling to keep up with YouTube's latest features? Wondering how to take advantage of the latest video trends? To discover key YouTube updates and learn how to adapt your content strategy for maximum impact, I interview Sean Cannell.Guest: Sean Cannell | Show Notes: socialmediaexaminer.com/643Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

5 Joulu 202448min

How to Create Persuasive Video Ads That Convert

How to Create Persuasive Video Ads That Convert

Want to stop the scroll and engage your audience with video ads? Curious about the key elements that make a video ad irresistible? To explore how to create persuasive video ads that convert, I interview Kevin Anson.Guest: Kevin Anson | Show Notes: socialmediaexaminer.com/642Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

28 Marras 202445min

Developing Strategic Partnerships That Scale With Less Effort

Developing Strategic Partnerships That Scale With Less Effort

Are your marketing efforts falling flat? Wondering how to build meaningful business relationships to help your business grow? To discover a step-by-step process for building genuine partnerships that benefit both parties and their shared audience, I interview Pam Slim.Guest: Pam Slim | Show Notes: socialmediaexaminer.com/641Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

21 Marras 202444min

Facebook and Instagram Ads Updates for 2025: What Marketers Need to Know

Facebook and Instagram Ads Updates for 2025: What Marketers Need to Know

Are you struggling to keep up with the latest Meta advertising changes? Wondering how AI is reshaping the ads landscape? To explore important Facebook and Instagram ad updates for marketers, I interview Tara Zirker.Guest: Tara Zirker | Show Notes: socialmediaexaminer.com/640Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

14 Marras 202442min

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