What's Up Åre8 Tammi 2025

Jennifer Hammervald: From Pop Culture Patches to Life in the Mountains

In this episode, we dive into the creative and inspiring world of Jennifer Hammervald. From her surprising love for horror movies to her journey as a product designer for Minecraft, Jennifer shares how her passions have shaped her life. She talks about crafting pop culture-inspired patches and pins, her unexpected move to Åre, and the joys of embracing a slower, more intentional lifestyle in the mountains. Along the way, we explore her thoughts on technology, creativity, and finding balance in a world that’s constantly changing. Whether you're a fan of Twin Peaks, a lover of design, or just curious about living in a digital yet grounded way, this episode has something for everyone.

Featured Quotes:

"I love horror movies. It's like relaxing to me."
"Before we moved here, I worked with Minecraft for Mojang Studios as a product designer."
"I started making patches and pins with pop culture, Twin Peaks things, and X-Files things."
"It's weird. I cannot live without Google anymore."
Jennifer Hammervald

Chapters:

(00:00:00) - Horror Movies as Comfort (00:08:55) - Creative Inspiration Everywhere (00:17:46) - Patches That Sparked a Dream (00:26:27) - From Minecraft to Åre (00:35:33) - Savoring Mountain Life (00:44:42) - Living in a Digital World (00:54:05) - Adventure Meets Routine (01:01:44) - Åre’s Wild Side (01:09:56) - Passion Projects and Play (01:17:42) - Lessons from Åre

Love what you’re hearing? Help us keep the stories coming! Sharing episodes and subscribing mean the world to us. To make a bigger impact, consider sponsoring an episode—your support fuels our mission to spotlight the vibrant stories of Åre.

Follow Our Guests and Team:

Jennifer Hammervald: ⁠@jennisprints
Creative Director: Viktor Ohlin ⁠@allinvision.jpg⁠
Hosts: Val Cook and Tim Boffe ⁠@thenomadsfamily⁠
Interior Design by ⁠Theolin Interior Design⁠

Watch and Listen: This episode is also available on ⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠YouTube Music⁠⁠⁠⁠⁠.

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