Marissa Vosper: Co-Founder of Negative Underwear
Second Life10 Helmi 2025

Marissa Vosper: Co-Founder of Negative Underwear

Marissa Vosper is the co-founder of the cult-favorite intimates brand Negative Underwear. She studied political science and Spanish in college and started off her career in brand consulting. Vosper worked at two prestigious global branding agencies, learning the ins and outs of building a successful brand identity. But after eight years in the industry, she knew it wasn’t where she wanted to stay. She and her college friend—and eventual co-founder—Lauren Schwab began to think: What if they could pursue careers in fashion, an industry they had always loved but never felt was accessible or possible for them? They began taking classes at the Fashion Institute of Technology (FIT) and soon realized that the lingerie industry was ripe for disruption. After four years of research and development, they launched Negative Underwear in 2014—a line of high-quality, minimalist intimates without all the bells and whistles that were popular at the time. The brand was an instant hit; their first run sold out in two weeks. Over the last 10 years, Marissa has grown the brand without any outside investment, expanding into new categories like sleepwear and loungewear.

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Tennille Jenkins: Content Creator and Co-Founder of The Tennille Life

Tennille Jenkins: Content Creator and Co-Founder of The Tennille Life

Tennille Jenkins is a content creator and co-founder of the popular and long-running blog The Tennille Life. She studied interior architecture and design in college and started her career as an interi...

14 Huhti 202555min

BONUS: The Who What Wear Podcast: Alex Bovaird Returns! The White Lotus Costume Designer on Every Fashion Easter Egg in Season 3 and the Impact of Her Costumes

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Alex Bovaird, costume designer of The White Lotus, is back for a bonus episode! She sat down with Who What Wear senior fashion and social media editor Tara Gonzalez the morning after the finale to cha...

10 Huhti 202532min

The Who What Wear Podcast: Demi Moore's Stylist Brad Goreski on His Whirlwind Year of Expertly Executed Red Carpet Looks

The Who What Wear Podcast: Demi Moore's Stylist Brad Goreski on His Whirlwind Year of Expertly Executed Red Carpet Looks

Brad Goreski is a celebrity stylist whose impressive client list includes the legendary Demi Moore. Over the last 15 years, he's created countless stunning looks for her, but as she promoted her film ...

9 Huhti 202538min

Jennie Garth: Actor, Podcaster, and I Choose Me Founder

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Jennie Garth is an actor, a podcaster, and the founder of the I Choose Me movement. Garth rocketed to stardom when she played the role of Kelly Taylor on the immensely popular show Beverly Hills, 9021...

7 Huhti 202557min

The Who What Wear Podcast: Fashion Month F/W 25 Recap: Bullet Bras and "Big Feminine Energy"

The Who What Wear Podcast: Fashion Month F/W 25 Recap: Bullet Bras and "Big Feminine Energy"

After a month of nonstop fashion shows, Who What Wear Editorial Director Lauren Eggertsen and Associate Director of Special Projects Kristen Nichols are back home and ready to break it all down. This ...

2 Huhti 202533min

Missy Tannen: Co-Founder and Chief Product Officer of Boll & Branch

Missy Tannen: Co-Founder and Chief Product Officer of Boll & Branch

Missy Tannen is the co-founder and chief product officer of the luxury bedding and linens company Boll & Branch. She began her career as a third-grade teacher before transitioning to being a stay-at-h...

31 Maalis 202552min

The Who What Wear Podcast: The White Lotus Costume Designer Alex Bovaird on Season 3’s Designer-Loving Blondes, the Catalog-Worthy Ratliffs, and Chelsea’s DIY Expat Style

The Who What Wear Podcast: The White Lotus Costume Designer Alex Bovaird on Season 3’s Designer-Loving Blondes, the Catalog-Worthy Ratliffs, and Chelsea’s DIY Expat Style

Alex Bovaird is the costume designer of the hit HBO show The White Lotus. Bovaird has been with the show since season 1 and has garnered acclaim for her fresh, evocative, and stylish costumes. This we...

26 Maalis 202522min

Danessa Myricks: Danessa Myricks Beauty Founder

Danessa Myricks: Danessa Myricks Beauty Founder

Danessa Myricks, founder of Danessa Myricks Beauty, started out her career in nursing before parlaying a chance meeting with a media executive into a job at a hair-and-beauty magazine publisher. When ...

24 Maalis 202555min

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