UNBiased10 Helmi 2025

UNBiased Episode 59 with Shawn Lim

The road to inclusion is paved with authenticity, understanding, and curiosity. In this week’s episode of the UNBiased Podcast, I had the privilege of speaking with Shawn Lim - a passionate advocate for representation and authentic inclusion. Shawn is a seasoned media and editorial consultant with over a decade of experience in journalism, specialising in the intersection of business, technology, media, and advertising. As the author of Human Algorithm, a newsletter that explores the convergence of technology, diversity, equity, and inclusion (DEI), Shawn leverages sharp insights and thought leadership to uncover the strategies shaping a more equitable and sustainable future for brands and industries.

We dive deep into the challenges of breaking free from traditional gender roles, the importance of supporting neurodiversity, and why representation matters—especially in media.

In this episode, Shawn shares:

The importance of amplifying voices and challenging gender norms, neurodiversity, and stereotypes, especially outside of awareness months like Pride or International Women’s Day
How media and advertising can shape consumer trust and build meaningful, long-term societal change
His personal journey and how it’s shaped his commitment to inclusivity and allyship

Practical steps for becoming an ally – starting with simple actions like using pronouns and reaching out to someone who has lived the experiences you want to support

Subscribe to Shawn's Human Algorithm Substack: https://humanalgorithm.substack.com/

Follow and connect with Shawn on LinkedIn: https://www.linkedin.com/in/mediumshawn/

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