The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

In Episode #54 Neil and Eric share their secrets for measuring the success of SEO changes you make to your website. Listen as they talk Google Search Console versus Google Analytics, and highlight how you should approach each tool. Time Stamped Show Notes: 00:25 – Today’s topic: How to Know if Your SEO Changes are ACTUALLY Working? 00:34 – Checkout Google Search Console 00:58 – As long as it says you’re going up—everything is typically all good 01:05 – Look at impressions 01:49 – When you make a technical SEO change, make a note of it and check back in 20 days via Google Search Console 03:23 – One framework to use, Brian Balfour experimentation framework 04:04 – All you need is a spreadsheet 04:14 – Neil lists the columns in his spreadsheet 04:30 – Tracking against 1 EID 05:15 – Set weekly growth meetings to review changes 05:40 – Take screen shots 2 or 3 times a month to track your data, because you will lose your history in Search Console 07:00 – GrowthBot.io can sync with Slack and preview key analytics 3 Key Points: You MUST use Google Search Console. When using GSC, be sure to take screen shots at least 2 or 3 times a month as history is not stored. Set weekly or monthly meetings to review SEO changes. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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The One Marketing Channel You Aren't Investing in But Should | Ep. #709

The One Marketing Channel You Aren't Investing in But Should | Ep. #709

In episode #709, Eric and Neil discuss the one marketing channel you are probably neglecting. Tune in to hear what important channel you haven’t leverage yet. TIME-STAMPED SHOW NOTES: [00:27] Today...

10 Heinä 201810min

Bundling: The Marketing Hack That You Aren't Using | Ep. #708

Bundling: The Marketing Hack That You Aren't Using | Ep. #708

In episode #708, Eric and Neil discuss a marketing hack you aren’t using. Tune in to hear why bundling can drive up your revenue. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Bundling: The Marke...

9 Heinä 20189min

This is Why Your Blog Isn't Loved by Google | Ep. #707

This is Why Your Blog Isn't Loved by Google | Ep. #707

In episode #707, Eric and Neil discuss why your blog isn’t loved by Google. Tune in to hear the one big mistake most people make. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: This is Why Your Bl...

8 Heinä 20188min

You Need to Switch Email Service Providers | Ep. #706

You Need to Switch Email Service Providers | Ep. #706

In episode #706, Eric and Neil discuss why you should switch email service providers. Tune in to hear why you shouldn’t remain complacent. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: You Need t...

7 Heinä 20188min

Why Eric Loves Conferences and Why Neil Hates Them  | Ep. #705

Why Eric Loves Conferences and Why Neil Hates Them  | Ep. #705

In episode #705, Eric and Neil discuss their feelings about conferences. Tune in to hear why Eric loves them and Neil thinks they are a waste of time. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic...

6 Heinä 201810min

Why We Suck at Instagram (and You Should To)  | Ep. #704

Why We Suck at Instagram (and You Should To)  | Ep. #704

In episode #704, Eric and Neil discuss why they don’t worry about sucking at Instagram. Tune in to hear why it’s ok to suck at Instagram marketing. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: W...

5 Heinä 20189min

The SEO Hack You've Never Optimized For  | Ep. #703

The SEO Hack You've Never Optimized For  | Ep. #703

In episode #703, Eric and Neil discuss ways to optimize your website. Tune in to hear how you can increase conversions with simple SEO tricks. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: The SE...

4 Heinä 201810min

7 Simple Hacks to Get You The Most Engagement on Your Facebook Ads | Ep. #702

7 Simple Hacks to Get You The Most Engagement on Your Facebook Ads | Ep. #702

In episode #702, Eric and Neil discuss the seven ways to get more engagement on your Facebook ads. Tune in to hear some neat tips and tricks. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: 7 Simpl...

3 Heinä 20189min

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