The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

In Episode #54 Neil and Eric share their secrets for measuring the success of SEO changes you make to your website. Listen as they talk Google Search Console versus Google Analytics, and highlight how you should approach each tool. Time Stamped Show Notes: 00:25 – Today’s topic: How to Know if Your SEO Changes are ACTUALLY Working? 00:34 – Checkout Google Search Console 00:58 – As long as it says you’re going up—everything is typically all good 01:05 – Look at impressions 01:49 – When you make a technical SEO change, make a note of it and check back in 20 days via Google Search Console 03:23 – One framework to use, Brian Balfour experimentation framework 04:04 – All you need is a spreadsheet 04:14 – Neil lists the columns in his spreadsheet 04:30 – Tracking against 1 EID 05:15 – Set weekly growth meetings to review changes 05:40 – Take screen shots 2 or 3 times a month to track your data, because you will lose your history in Search Console 07:00 – GrowthBot.io can sync with Slack and preview key analytics 3 Key Points: You MUST use Google Search Console. When using GSC, be sure to take screen shots at least 2 or 3 times a month as history is not stored. Set weekly or monthly meetings to review SEO changes. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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Sex Still Sells | Ep. #677

Sex Still Sells | Ep. #677

In episode #677, Eric and Neil discuss how sex is still used in marketing. Tune in to hear what they think about this method of advertising and whether you should be using it. TIME-STAMPED SHOW NOTES...

8 Kesä 20189min

Content Marketing Doesn't Work The Way You Think | Ep. #676

Content Marketing Doesn't Work The Way You Think | Ep. #676

In episode #676, Eric and Neil Discuss the two schools of thought on content marketing. Tune in to hear how your conversions rates can be affected. TIME-STAMPED SHOW NOTES [00:27] Today’s Topic: Co...

7 Kesä 20188min

Neil Patel's Personal Marketing Strategy | Ep. #675

Neil Patel's Personal Marketing Strategy | Ep. #675

In episode #675, Neil breaks down his long and short-term strategies for success. Tune in to hear what keeps Neil in business. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Neil Patel's Personal ...

6 Kesä 20189min

How First Mover Advantage Can Kill Your Business | Ep. #674

How First Mover Advantage Can Kill Your Business | Ep. #674

In episode #674, Eric and Neil discuss the First Mover Advantage. Tune in to hear why being first may not make you the best. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic:  How First Mover Advanta...

5 Kesä 20189min

Eric Siu's Personal Marketing Strategy | Ep. #673

Eric Siu's Personal Marketing Strategy | Ep. #673

In episode #673, Eric describes his long and short-term goals for Singlegrain. Tune in to hear what makes Eric so successful! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Eric Siu's Personal Mar...

4 Kesä 20189min

The Genius of HubSpot's Marketing | Ep. #672

The Genius of HubSpot's Marketing | Ep. #672

In episode #672, Eric and Neil gush about HubSpot’s stellar marketing. Tune in to hear how you can be more successful like HubSpot. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: The Genius of Hub...

3 Kesä 20189min

What Kind of A/B Tests Should You Run to Improve Your Sales | Ep. #671

What Kind of A/B Tests Should You Run to Improve Your Sales | Ep. #671

In episode #671, Eric and Neil discuss which A/B you should run to improve your sales. Tune in to hear what will help you up your conversions. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: What K...

2 Kesä 201810min

How to Consolidate Your Marketing| Ep. #670

How to Consolidate Your Marketing| Ep. #670

In episode #670, Eric and Neil discuss how you can consolidate your marketing. Tune in to hear how you can get back to basics. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Consolidate You...

1 Kesä 20189min

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