The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

In Episode #54 Neil and Eric share their secrets for measuring the success of SEO changes you make to your website. Listen as they talk Google Search Console versus Google Analytics, and highlight how you should approach each tool. Time Stamped Show Notes: 00:25 – Today’s topic: How to Know if Your SEO Changes are ACTUALLY Working? 00:34 – Checkout Google Search Console 00:58 – As long as it says you’re going up—everything is typically all good 01:05 – Look at impressions 01:49 – When you make a technical SEO change, make a note of it and check back in 20 days via Google Search Console 03:23 – One framework to use, Brian Balfour experimentation framework 04:04 – All you need is a spreadsheet 04:14 – Neil lists the columns in his spreadsheet 04:30 – Tracking against 1 EID 05:15 – Set weekly growth meetings to review changes 05:40 – Take screen shots 2 or 3 times a month to track your data, because you will lose your history in Search Console 07:00 – GrowthBot.io can sync with Slack and preview key analytics 3 Key Points: You MUST use Google Search Console. When using GSC, be sure to take screen shots at least 2 or 3 times a month as history is not stored. Set weekly or monthly meetings to review SEO changes. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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Is It Worth Spending $200 Per Blog Post? | Ep. #636

Is It Worth Spending $200 Per Blog Post? | Ep. #636

In episode #636, Eric and Neil discuss whether it is worth spending money on blog posts. Tune in to hear where your money should be going. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Is It Wort...

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95% of You Will Ignore This SEO Strategy | Ep. #635

95% of You Will Ignore This SEO Strategy | Ep. #635

In episode #635, Eric and Neil discuss an important SEO strategy. Tune in to hear what you may have been overlooking. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: 95% of You Will Ignore This SEO...

27 Huhti 20188min

The Straightest Road to Success | Ep. #634

The Straightest Road to Success | Ep. #634

In episode #634, Eric and Neil discuss the easiest way to be successful. Tune in to hear why experiments are key. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: The Straightest Road to Success [...

26 Huhti 20188min

Don't Fall in Love With an Idea | Ep. #633

Don't Fall in Love With an Idea | Ep. #633

In episode #633, Eric and Neil discuss why you shouldn't fall in love with an idea. Tune in to hear what you should love in order to be successful. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: D...

25 Huhti 20189min

Stop Copying Your Competition | Ep. #632

Stop Copying Your Competition | Ep. #632

In episode #632, Eric and Neil discuss why you shouldn’t copy your competition. Tune in to see why past techniques may not work for you today. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Stop C...

24 Huhti 20189min

Don't Overthink Shit | Ep. #631

Don't Overthink Shit | Ep. #631

In episode #631, Eric and Neil discuss why it’s important to not overthink shit. Tune in to hear why overthinking could be ruining your business. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Don...

23 Huhti 20189min

How Successful Marketers Think | Ep. #630

How Successful Marketers Think | Ep. #630

In episode #630, Eric and Neil explain how successful marketers think. Tune in to hear what you should be doing to become a more successful marketer. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic:...

22 Huhti 201810min

How to Start in SEO | Ep. #629

How to Start in SEO | Ep. #629

In episode #629, Eric and Neil Discuss how to get started in SEO. Tune in to hear what’s changed and how you can get a successful start doing SEO. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Ho...

21 Huhti 201810min

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