The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

In Episode #54 Neil and Eric share their secrets for measuring the success of SEO changes you make to your website. Listen as they talk Google Search Console versus Google Analytics, and highlight how you should approach each tool. Time Stamped Show Notes: 00:25 – Today’s topic: How to Know if Your SEO Changes are ACTUALLY Working? 00:34 – Checkout Google Search Console 00:58 – As long as it says you’re going up—everything is typically all good 01:05 – Look at impressions 01:49 – When you make a technical SEO change, make a note of it and check back in 20 days via Google Search Console 03:23 – One framework to use, Brian Balfour experimentation framework 04:04 – All you need is a spreadsheet 04:14 – Neil lists the columns in his spreadsheet 04:30 – Tracking against 1 EID 05:15 – Set weekly growth meetings to review changes 05:40 – Take screen shots 2 or 3 times a month to track your data, because you will lose your history in Search Console 07:00 – GrowthBot.io can sync with Slack and preview key analytics 3 Key Points: You MUST use Google Search Console. When using GSC, be sure to take screen shots at least 2 or 3 times a month as history is not stored. Set weekly or monthly meetings to review SEO changes. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How to Drive Traffic to Your Website Using YouTube | Ep. #482

How to Drive Traffic to Your Website Using YouTube | Ep. #482

In Episode #482, Eric and Neil discuss how to drive traffic to your website using YouTube. Tune in to learn how you can boost your ranking by having transcriptions on your website, linking to your sit...

25 Marras 20178min

How to Become a Successful Vlogger if You're Just Starting Today | Ep. #481

How to Become a Successful Vlogger if You're Just Starting Today | Ep. #481

In Episode #481, Eric and Neil discuss how to become a successful vlogger if you're just starting today. Tune in to learn the importance of good editing, original content, great audio, and video quali...

24 Marras 20178min

Link-Building Techniques that Will Become More Risky in 2018 | Ep. #480

Link-Building Techniques that Will Become More Risky in 2018 | Ep. #480

In Episode #480, Eric and Neil discuss link building techniques that will become more risky in 2018. Tune in to know which strategies will still work for you and why you should always implement long-t...

23 Marras 20177min

How to Make Money From Videos | Ep. #479

How to Make Money From Videos | Ep. #479

In Episode #479, Eric and Neil discuss how to make money from videos. Tune in to learn how you can monetize your videos and the types of videos you can create to attract viewers. Time-Stamped Show No...

22 Marras 20177min

Conferences Are Going to Lose You Money Unless You Follow This Checklist | Ep. #478

Conferences Are Going to Lose You Money Unless You Follow This Checklist | Ep. #478

In Episode #478, Eric and Neil share their own personal checklist for throwing a successful live event. Tune in to hear them discuss whether to use a free venue or one that costs money, the various me...

21 Marras 20179min

How to Get More Views From Your Videos | Ep. #477

How to Get More Views From Your Videos | Ep. #477

In Episode #477, Eric and Neil discuss how to get more views from your videos. Tune in to hear them share which tools you can use to improve how your tags are ranking on YouTube, why you should be pub...

20 Marras 20178min

Should You Worry About Google’s Cache Date? | Ep. #476

Should You Worry About Google’s Cache Date? | Ep. #476

In Episode #476, Eric and Neil discuss whether you should be worrying about Google’s cache date. Neither Eric nor Neil worry about this too much, and the results of Neil’s tests show that ranking isn’...

19 Marras 20176min

How Many Backlinks Do You Really Need? | Ep. #475

How Many Backlinks Do You Really Need? | Ep. #475

In Episode #475, Eric and Neil talk about backlinks and provide insights which will help you decide how many backlinks you actually need. Eric and Neil provide strategies which will help you zero in o...

18 Marras 20177min

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