The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

In Episode #54 Neil and Eric share their secrets for measuring the success of SEO changes you make to your website. Listen as they talk Google Search Console versus Google Analytics, and highlight how you should approach each tool. Time Stamped Show Notes: 00:25 – Today’s topic: How to Know if Your SEO Changes are ACTUALLY Working? 00:34 – Checkout Google Search Console 00:58 – As long as it says you’re going up—everything is typically all good 01:05 – Look at impressions 01:49 – When you make a technical SEO change, make a note of it and check back in 20 days via Google Search Console 03:23 – One framework to use, Brian Balfour experimentation framework 04:04 – All you need is a spreadsheet 04:14 – Neil lists the columns in his spreadsheet 04:30 – Tracking against 1 EID 05:15 – Set weekly growth meetings to review changes 05:40 – Take screen shots 2 or 3 times a month to track your data, because you will lose your history in Search Console 07:00 – GrowthBot.io can sync with Slack and preview key analytics 3 Key Points: You MUST use Google Search Console. When using GSC, be sure to take screen shots at least 2 or 3 times a month as history is not stored. Set weekly or monthly meetings to review SEO changes. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How to Attract 9,000 Visitors a Month from Quora | Ep. #194

How to Attract 9,000 Visitors a Month from Quora | Ep. #194

In Episode #194, Eric and Neil discuss how to attract 9,000 visitors a month from Quora. Quora is a fantastic platform to increase your visibility and boost traffic to your site—all you have to do is ...

10 Helmi 20179min

Why Your SEO Sucks and How to Fix It | Ep. #193

Why Your SEO Sucks and How to Fix It | Ep. #193

In Episode #193, Eric and Neil discuss why your SEO sucks and how to fix it. Your SEO isn’t something you just figure out once and then drop it. It needs to be maintained and deserves your attention i...

9 Helmi 201712min

7 Neat SEO Tricks for 2017 | Ep. #192

7 Neat SEO Tricks for 2017 | Ep. #192

In Episode #192, Eric and Neil discuss 7 neat SEO tricks for 2017. There are smarter ways to increase your search engine traffic and Eric and Neil have the know-how. Tune in to find out how removing t...

8 Helmi 201710min

How to Hire an SEO Agency | Ep. #191

How to Hire an SEO Agency | Ep. #191

In Episode #191, Eric and Neil discuss how to hire an SEO agency. What questions should you ask? What are great signs that prove the agency is and will be successful? Tune in to learn how to investiga...

7 Helmi 201710min

7 Cost Effective Ways to Rank in a Competitive Niche | Ep. #190

7 Cost Effective Ways to Rank in a Competitive Niche | Ep. #190

In Episode #190, Eric and Neil discuss the 7 cost effective ways to rank in a competitive niche. From building your community on Facebook to repurposing your content—there are some cost effective ways...

6 Helmi 201711min

How to Increase Your E-commerce Conversion Rate | Ep. #189

How to Increase Your E-commerce Conversion Rate | Ep. #189

In Episode #189, Eric and Neil discuss how to increase your e-commerce conversion rate. Tune it to learn valuable tips and strategies to make the online buying experience as positive and streamlined a...

5 Helmi 201710min

7 Copywriting Hacks that Will Double Your Conversions | Ep. #188

7 Copywriting Hacks that Will Double Your Conversions | Ep. #188

In Episode #188, Eric and Neil discuss the 7 copywriting hacks that will double your conversions. What makes great copy? How do you fine tune your text to get people to convert? Tune in to learn some ...

4 Helmi 20178min

7 Unconventional Marketing Tactics for 2017 | Ep. #187

7 Unconventional Marketing Tactics for 2017 | Ep. #187

In Episode #187, Eric and Neil discuss the 7 unconventional marketing tactics that you can use for 2017. Tune in to hear what tactics are trending today and the online resources that can get you to sp...

3 Helmi 201711min

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