Why You Shouldn’t Be Scared to Spend Money on Marketing | Ep. #79

Why You Shouldn’t Be Scared to Spend Money on Marketing | Ep. #79

In Episode #79 Neil and Eric discuss why you shouldn’t be scared to spend money on marketing. Listen to discover why spending money on marketing doesn’t have to be BIG in order to be effective, and why going all-in on well-thought-out marketing plans and strategies pay off. Time Stamped Show Notes: 00:28 – Today’s topic: Why you shouldn’t be scared to spend money on marketing 00:54 – If something is working, go all in on it 01:07 – The big marketers spend a lot upfront 01:25 – it’s natural to be scared in spending 02:29 – Remember that marketing doesn’t work like magic 02:46 – It’s not like you spend money and automatically make more 03:29 – If you’re not willing to test the waters, you’re not willing to discover ROI 03:38 – Projection isn’t possible if you haven’t started anything yet 04:24 – You need to spend on advertising somehow 04:53 – You can’t just set an arbitrary budget 06:28 – Create a bigger brand 07:03 – That’s it for today’s episode! 3 Key Points: If you want your marketing campaign to pay off, you have to pay up front. Marketing isn’t magic. There’s pain before there’s gain. Test the water. Find something that works. Go all in. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How To Do Reputation Management | Ep. #298

How To Do Reputation Management | Ep. #298

In Episode #298, Eric and Neil discuss how to do reputation management. Tune in to learn the strategies you can use to control your negative results regarding your brand or website. Also find out why ...

25 Touko 20179min

What to Look For in a CV as a Recruiter for a Marketing Role | Ep. #297

What to Look For in a CV as a Recruiter for a Marketing Role | Ep. #297

In Episode #297, Eric and Neil discuss what to look for in a CV as a recruiter for a marketing role. Tune in to learn why you shouldn’t be looking at CVs if you want to hire the crème of the crop and ...

24 Touko 20178min

What Marketing Tactics You Should Do Regardless of ROI | Ep. #296

What Marketing Tactics You Should Do Regardless of ROI | Ep. #296

In Episode #296, Eric and Neil discuss the marketing tactics you should do regardless of ROI. Tune in to learn why Neil’s biggest tactic is to focus his energy on everything to do with branding and ho...

23 Touko 20178min

How to Do B2B Marketing on Instagram | Ep. #295

How to Do B2B Marketing on Instagram | Ep. #295

In Episode #295, Eric and Neil discuss how to do B2B marketing on Instagram. Tune in to know how Instagram can help you close deals and how to use it well for B2B marketing. Time Stamped Show Notes: ...

22 Touko 20179min

7 Questions to Ask Yourself Before Investing in Content Marketing | Ep. #294

7 Questions to Ask Yourself Before Investing in Content Marketing | Ep. #294

In Episode #294, Eric and Neil discuss the 7 question to ask yourself before investing in content marketing. Tune in to learn why these questions are necessary for you to answer in deciding whether or...

21 Touko 20179min

How to Improve Your Net Promoter Score | Ep. #293

How to Improve Your Net Promoter Score | Ep. #293

In Episode #293, Eric and Neil discuss how to improve your net promoter score. Do you know the level of satisfaction of your current customers? If not, you need to get on this and start listening to y...

20 Touko 20179min

How to Generate Leads Through LinkedIn | Ep. #292

How to Generate Leads Through LinkedIn | Ep. #292

In Episode #292, Eric and Neil discuss how to generate leads through LinkedIn. Tune in to learn what LinkedIn lead gen ads are and how it compares to Facebook lead gen ads. You’ll also learn how Neil ...

19 Touko 20179min

7 Techniques For Keeping Users Engaged in 2000+ Word Blog Posts | Ep. #291

7 Techniques For Keeping Users Engaged in 2000+ Word Blog Posts | Ep. #291

In Episode #291, Eric and Neil discuss 7 techniques for keeping users engaged in 2000+ word blog posts. You don’t want your blog post to read like a lecture—your readers will drop like flies. Instead,...

18 Touko 20177min

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