Why You Shouldn’t Be Scared to Spend Money on Marketing | Ep. #79

Why You Shouldn’t Be Scared to Spend Money on Marketing | Ep. #79

In Episode #79 Neil and Eric discuss why you shouldn’t be scared to spend money on marketing. Listen to discover why spending money on marketing doesn’t have to be BIG in order to be effective, and why going all-in on well-thought-out marketing plans and strategies pay off. Time Stamped Show Notes: 00:28 – Today’s topic: Why you shouldn’t be scared to spend money on marketing 00:54 – If something is working, go all in on it 01:07 – The big marketers spend a lot upfront 01:25 – it’s natural to be scared in spending 02:29 – Remember that marketing doesn’t work like magic 02:46 – It’s not like you spend money and automatically make more 03:29 – If you’re not willing to test the waters, you’re not willing to discover ROI 03:38 – Projection isn’t possible if you haven’t started anything yet 04:24 – You need to spend on advertising somehow 04:53 – You can’t just set an arbitrary budget 06:28 – Create a bigger brand 07:03 – That’s it for today’s episode! 3 Key Points: If you want your marketing campaign to pay off, you have to pay up front. Marketing isn’t magic. There’s pain before there’s gain. Test the water. Find something that works. Go all in. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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7 Creative Ways to Increase Google Ranking | Ep. #144

7 Creative Ways to Increase Google Ranking | Ep. #144

In Episode #144, Eric and Neil discuss the 7 creative ways to increase Google ranking. Making your website appear on Google’s first search page is extremely advantageous for marketers, but achieving t...

22 Joulu 201611min

How to Map Out Your Marketing Funnel | Ep. #143

How to Map Out Your Marketing Funnel | Ep. #143

In Episode #143, Eric and Neil discuss how to map out your marketing funnel. Tune in to discover the importance of knowing how your funnel affects potential customers, how to troubleshoot questions th...

21 Joulu 201610min

7 Tools to Help You in Marketing Design | Ep. #142

7 Tools to Help You in Marketing Design | Ep. #142

In Episode #142, Eric and Neil discuss the 7 tools that can help you in marketing design. Tune in to discover some of the best online tools that provide you quality images and designs for your marketi...

20 Joulu 20169min

How to Make Changes to Your Website Without the Help of Developers | Ep. #141

How to Make Changes to Your Website Without the Help of Developers | Ep. #141

In Episode #141, Eric and Neil discuss the ways you can make changes to your website without the help of developers. Tune in to know that you do NOT have to be a technical person to know the ways arou...

19 Joulu 20169min

Why You Need to Be Surveying Your Audience | Ep. #140

Why You Need to Be Surveying Your Audience | Ep. #140

In Episode #140, Eric and Neil reminds us why it’s very important to survey your audience. Listen to find out the most effective ways to survey your customers, the online tools that can assist you, an...

18 Joulu 201610min

How Important Is Testing for Your Business or Product? | Ep. #139

How Important Is Testing for Your Business or Product? | Ep. #139

In Episode #139, Eric and Neil talk about how you can create a culture of testing for your business. How important is testing for your business and product? Listen as Eric and Neil discuss from their ...

17 Joulu 201610min

Does Direct Mail Still Work? | Ep. #138

Does Direct Mail Still Work? | Ep. #138

In Episode #138, Eric and Neil discuss whether or not direct mail is a fading marketing strategy. Listen as they discuss how targeting advertisements to the right demographic as well as being creative...

16 Joulu 201610min

Why and How You Should Control Your Crawl Budget | Ep. #137

Why and How You Should Control Your Crawl Budget | Ep. #137

In Episode #137, Neil and Eric discuss the importance of knowing how to control your crawl budget. Tune in to discover how the quality of your pages affects your crawl budget and, in turn, can directl...

15 Joulu 201610min

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