How to Design Lead Nurturing & Lead Scoring Campaigns | Ep. #99

How to Design Lead Nurturing & Lead Scoring Campaigns | Ep. #99

In Episode #99 Eric and Neil share how you can design lead nurturing and lead scoring campaigns for your business. Listen to know whether you’re on the right track in nurturing and scoring your leads, when you need to set up a reengagement process, and when it’s just time to let go of a lead. Time Stamped Show Notes: 00:28 – Today’s topic: How to design lead nurturing and lead scoring campaigns 00:42 – Google about Marketing Funnel – SingleGrain and Kissmetrics 01:01 – What SingleGrain does 01:48 – When people opt in, tag them in a certain way 02:00 – Don’t ask too many questions on a page 02:10 – Break down the process into 3 pages 02:45 – Take the best leads and cross reference with tools 03:30 – Lead scoring leads 04:02 – Drip and Infusionsoft 04:24 – When your threshold is reached, mark them as a qualified lead 05:07 – Nurture and have a good marketing funnel 05:47 – If the lead isn’t engaged, they aren’t likely going to close 07:04 – Make a reengagement campaign 07:36 – Frank Kern Setting Up Contingencies 08:04 – You have to plan first before diving in 08:31 – That’s it for today’s episode! 3 Key Points: It’s all about the messaging and who you’re taking to. The biggest mistake you can do is to put all your questions on one page. If there’s no engagement, the lead wouldn’t probably close. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Jaksot(3246)

Reaction to LinkedIn's Latest Features

Reaction to LinkedIn's Latest Features

In episode #2441, we share our thoughts on LinkedIn’s new features. There are multiple, from recruiting to analytics and collaborations, and we urge you to check them out. Tune in as we explain how Li...

1 Touko 20236min

How AutoGPTs Will Change Business & Marketing

How AutoGPTs Will Change Business & Marketing

In episode #2440, we discuss the ways in which AutoGPTs are going to change business and marketing forever. AutoGPTs differ from ChatGPT in that they don’t require human assistance to function optimal...

30 Huhti 20238min

Project Magi: Google's Making Big Changes to Search

Project Magi: Google's Making Big Changes to Search

In episode #2439, we’re talking about Project Magi. Google is ushering in changes to its search engine to remain competitive as companies like Samsung threaten their reign. The increasing rate of inno...

29 Huhti 202310min

What You Can Learn From The Best Newsletter Businesses

What You Can Learn From The Best Newsletter Businesses

In episode #2438, we reflect on the marketing-related lessons we’ve learned from the best newsletter businesses out there. If you’re unsure of what newsletter businesses are and how they operate, you’...

28 Huhti 202310min

How to Build an Organization of Top-Performing Marketers

How to Build an Organization of Top-Performing Marketers

In episode #2437, we’re tackling the topic of building a team of top-performing marketers. We discuss what it means to be a top marketing performer and the qualities these people share, as well as the...

27 Huhti 202310min

Jack in the Box & Mint Mobile Shake Things Up

Jack in the Box & Mint Mobile Shake Things Up

In episode #2436, we discuss the unlikely collaboration between mobile coverage company Mint Mobile and fast food chain, Jack in the Box. Both companies are targeting the same demographic and by some ...

26 Huhti 20236min

Does Ad Quality Score Still Matter in 2023?

Does Ad Quality Score Still Matter in 2023?

In episode #2435, Neil and Eric ask whether ad quality scores still matter in 2023. There are a range of factors that can contribute to how well you do on your ad quality score, like your click-throug...

25 Huhti 20238min

Biz Lessons Behind Instagram Making $660M on Blue Checkmarks

Biz Lessons Behind Instagram Making $660M on Blue Checkmarks

In episode #2434, Neil and Eric talk about the business lessons behind Instagram making $660M on blue checkmarks. Tuning in you’ll hear all the details of Instagram's decision to charge for blue check...

24 Huhti 20237min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
rss-rahapodi
psykopodiaa-podcast
herrasmieshakkerit
rss-rahamania
taloudellinen-mielenrauha
ostan-asuntoja-podcast
rss-sami-miettinen-neuvottelija
rahapuhetta
juristipodi
lakicast
rss-h-asselmoilanen
rss-startup-ministerio
rss-seuraava-potilas
rss-paasipodi
rss-draivi
rss-sisalto-kuntoon
rss-bisnespaiva
rss-myynnilla-on-asiaa-kert-kenner