How to Generate Audience Insights Using Facebook | Ep. #414

How to Generate Audience Insights Using Facebook | Ep. #414

In Episode #414, Eric and Neil discuss how to generate audience insights using Facebook. Tune in to learn why Facebook’s data is more accurate than Google Insights and how important Facebook Pixel can be for your website. Time Stamped Show Notes: 00:27 – Today’s topic: How to Generate Audience Insights Using Facebook 00:35 – Audience insights will show you who’s visiting your website 00:38 – Google Analytics isn’t as accurate as Facebook 01:00 – You can plug in a Facebook Pixel on your website for free 01:20 – There are tons of tutorials available on the web for how to start with Facebook Pixel 01:32 – Load up your audience 01:43 – It’s better if you have a business manager account 02:08 – With a custom audience, you can see people’s behaviour 02:34 – Marketing School is giving away a free 1 year subscription to Crazy Egg which is a visual analytics tool 03:46 – Go to SingleGrain.com/giveaway for multiple entries 04:00 – That’s it for today’s episode! 3 Key Points: Facebook’s data is accurate because of the number of the databases they have. Facebook Pixel can be plugged in to your website for free and it’ll show you your customers’ behavior. You can also customize your audience depending on your target market. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How to Cut Your Google AdWords Costs | Ep. #30

How to Cut Your Google AdWords Costs | Ep. #30

Welcome to The Marketing School Podcast—your 10-minute resource to learn, grown, and nurture your passion for online marketing! In Episode #30 Eric and Neil continue the discussion from yesterday and ...

30 Elo 201614min

How to Cut Your Facebook Advertising Costs | Ep. #29

How to Cut Your Facebook Advertising Costs | Ep. #29

Welcome to The Marketing School Podcast—your 10-minute resource to learn, grown, and nurture your passion for online marketing! In Episode #29 Eric and Neil discuss how to cut your Facebook advertisin...

29 Elo 201614min

How to Market ANY Product without Funding | Ep. #28

How to Market ANY Product without Funding | Ep. #28

In Episode #28 Eric and Neil teach you how to market ANY product without any funding. Get your product out there and generate more traffic without spending a dime. Time Stamped Show Notes: 00:22 – H...

28 Elo 201613min

The Secret to Collecting More Email Signups | Ep. #27

The Secret to Collecting More Email Signups | Ep. #27

In Episode #27 Eric and Neil give you some secrets to collecting more email signups. They’ll provide you with some useful tools, and they teach what makes someone want to give you their email. Time S...

27 Elo 201611min

Neil & Eric's Best Unexpected CRO Wins | Ep. #26

Neil & Eric's Best Unexpected CRO Wins | Ep. #26

In Episode #26 Eric and Neil talk about their CRO “wins.” These unexpected successes drove more traffic and closed more sales. Learn what you can do to see the same results. Time Stamped Show Notes: ...

26 Elo 201610min

How to Monetize Your Blog | Ep. #25

How to Monetize Your Blog | Ep. #25

In Episode #25 Eric and Neil talk about how to monetize your blog. If you’re a passionate blogger with a good following, it’s time to start elevating your blog to a potential revenue source. Time Sta...

25 Elo 201612min

Neil & Eric's Biggest Marketing Failures | Ep. #24

Neil & Eric's Biggest Marketing Failures | Ep. #24

Welcome to The Marketing School Podcast—your resource to learn, grown, and nurture your passion for online marketing! In Episode #24 Eric and Neil share their biggest marketing failures -- and the les...

24 Elo 201612min

Is it Worth it to Attend Marketing Events? | Ep. #23

Is it Worth it to Attend Marketing Events? | Ep. #23

Welcome to The Marketing School Podcast—your resource to learn, grown, and nurture your passion for online marketing! In Episode #23 Eric and Neil help you figure out whether it's actually worth it to...

23 Elo 201613min

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