How to Create an Irresistible Product or Service Guarantee | Ep. #437

How to Create an Irresistible Product or Service Guarantee | Ep. #437

In Episode #437, Eric and Neil discuss how to create an irresistible product or service guarantee. Tune in to learn what some of the big brands are doing to provide top-notch service guarantees and how you can effectively implement your own. Time Stamped Show Notes: 00:27 – Today’s topic: How to Create an Irresistible Product or Service Guarantee 00:38 – The baseline is to have a 30-day money back guarantee 00:55 – One of the craziest ideas Neil has heard of is having double money back guarantee 01:22 – With Nordstrom and Zappos, you can return an item as long as you have a receipt 02:27 – Amazon is committed to giving the best customer service 02:37 – Eric bought a TV from them that wasn’t in the best condition when it arrived; Amazon sent a new one without asking for the first TV back 03:06 – Your guarantee should reflect the quality of your product or service 03:45 – Marketing School is giving away 90-day FREE trial of Crazy Egg which is a visual analytics tool 03:55 – Go to SingleGrain.com/giveaway to get your FREE copy 04:00 – That’s it for today’s episode! 3 Key Points: A 30-day money back guarantee is the baseline for all guarantees. If you have an awesome guarantee, it should reflect the quality of product/service that you have. Some tend to abuse guarantees, so you must trust in your product or service quality. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How Tools Create a Better Marketing ROI | Ep. #114

How Tools Create a Better Marketing ROI | Ep. #114

In Episode #114 Eric and Neil discuss how tools create better marketing ROIs for your business. Listen to hear their examples and to better understand that links are a big factor for tools. Time Stam...

22 Marras 201612min

Should I Hire a PR Agency for My Business? | Ep. #113

Should I Hire a PR Agency for My Business? | Ep. #113

In Episode #113 Eric and Neil talk about whether or not you should hire a PR agency for your business. Listen to know the pros and cons that are tied to hiring a 3rd party agency and why PR is not for...

21 Marras 201611min

Is It Really Worth Going After Long-tail Keywords? | Ep. #112

Is It Really Worth Going After Long-tail Keywords? | Ep. #112

In Episode #112 Eric and Neil share their insights on when and where it’s worth investing your time in the pursuit of long tail keywords. Listen to understand what long-tail keywords are, what they ar...

20 Marras 201610min

Should You Repurpose Your Content? | Ep. #111

Should You Repurpose Your Content? | Ep. #111

In Episode #111 Eric and Neil help you decide whether you should or should not repurpose your content to bring to followers in. Listen to learn what the advantages and disadvantages are, and the truth...

19 Marras 20169min

Neil & Eric's Biggest Lessons from the First 100 Episodes of Marketing School | Ep. #110

Neil & Eric's Biggest Lessons from the First 100 Episodes of Marketing School | Ep. #110

In Episode #110 Eric and Neil share their highlights from the past 100 podcast episodes. Apart from sharing what they’ve learned and what they’ve experienced, they’ll also thank all the listeners for ...

18 Marras 201612min

The Pros and Cons of Having a Wikipedia Page | Ep. #109

The Pros and Cons of Having a Wikipedia Page | Ep. #109

In Episode #109 Eric and Neil talk about whether you should or should not have a Wikipedia page. Listen as they highlight the pros and cons of having a wiki page and to find out whether having one rea...

17 Marras 20168min

How to Get More YouTube Views | Ep. #108

How to Get More YouTube Views | Ep. #108

In Episode #108 Eric and Neil reveal how you can get more YouTube views for your videos. Listen as they list their key tips and tactics for bolstering viewership on your channel. Time Stamped Show No...

16 Marras 201611min

How to Take Advantage of Untapped Ad Opportunities | Ep. #107

How to Take Advantage of Untapped Ad Opportunities | Ep. #107

In Episode #107 Eric and Neil highlight how you can take advantage of untapped ad opportunities. Listen to learn about the untapped opportunities that are available to you, and discover whether or not...

15 Marras 20169min

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