How to Handle Clients that Always Want More for Less | Ep. #533

How to Handle Clients that Always Want More for Less | Ep. #533

In episode #533, Eric and Neil discuss how to manage clients who are never satisfied and ask for work above and beyond their contract. Tune in for some great advice on how to satisfy clients and remain profitable. Time-Stamped Show Notes: [00:27] Today’s Topic: How to Handle Clients that Always Want More for Less [00:43] In the early days, Neil would give his clients whatever they asked for. [00:47] However, the moment you give in to unnecessarily demanding clients, you find that your margins decrease and it becomes a vicious cycle of rewarding complaints. [01:05] What he learned from this, was that it is of the utmost importance to structure your deal properly from the get-go. [01:18] When a company asks for something above and beyond the terms of the contract, tell them it won’t be possible, but that you can renegotiate/draw up a new proposal. It is important to set boundaries! [01:58] Once you do too much for free, you will lose money, and you will always have unhappy clients. [02:20] You have to track how much time you spend on each client to determine profitability. [02:40] You can always draw up a Zero-Dollar Change Order, just to have a written trail of the changes in terms. [03:15] The third of fourth time the client tries to adjust the terms, point to the free Change Orders, and tell them you will have to charge them in the future. This way, you are protecting yourself. [03:49] iProspect charges based on an hourly rate. They will do whatever the client wants, because they are still getting paid for their time. [04:41] The hourly rate model is simple and straightforward, which prevent confusion and hard feelings. [05:27] Neil still does flat-rate pricing, but internally they track client hours and the ensuing costs. [05:42] Hubstaff is an invasive time-tracker, but works well for Eric and his company. [06:02] Toggl and Harvest are other great time-tracker options. [06:17] Ogilvy will charge by the hour, but will charge additionally for face-to-face work. [06:56] That’s all for today! [06:58] Go to Singlegrain.com/Giveway for a special edition of Crazy Egg, the heat mapping tool. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How to Find New Growth Opportunities | Ep. #464

How to Find New Growth Opportunities | Ep. #464

In Episode #464, Eric and Neil discuss how to find new growth opportunities. Tune in to learn the websites you can visit that will help take you to that next level in your copy, landing page, and mark...

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What Makes a Brand Special? | Ep. #463

What Makes a Brand Special? | Ep. #463

In Episode #463, Eric and Neil discuss what makes the brand special. Tune in to learn how the big brands become a permanent mark in people’s homes and memories. Eric and Neil discuss how you, too, can...

6 Marras 20176min

7 Marketing Tools You Should Be Checking Weekly | Ep. #462

7 Marketing Tools You Should Be Checking Weekly | Ep. #462

In Episode #462, Eric and Neil discuss 7 marketing tools you should be checking weekly. Check your ranking, keep track of HIT keywords, and know what your competition is up to so that you can stay ahe...

5 Marras 20176min

What Is Minimum Viable SEO? | Ep. #461

What Is Minimum Viable SEO? | Ep. #461

In Episode #461, Eric and Neil discuss what minimum viable SEO is. Tune in to know the basic things you need to know to win the SEO game. Time Stamped Show Notes: 00:27 – Today’s topic: What Is Mini...

4 Marras 20177min

How to Increase Audience Retention on YouTube | Ep. #460

How to Increase Audience Retention on YouTube | Ep. #460

In Episode #460, Eric and Neil discuss how to increase audience retention on YouTube. Tune in to know how long people usually stay engaged in a video, the retention rate you want to aim for, and why v...

3 Marras 20177min

What Does a Healthy Link Profile Look Like? | Ep. #459

What Does a Healthy Link Profile Look Like? | Ep. #459

In Episode #459, Eric and Neil discuss what a healthy link profile looks like. Tune in to learn which sites will help you check your spam score. You’ll also find out why deep links are important. Tim...

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How to Network With Other Marketers | Ep. #458

How to Network With Other Marketers | Ep. #458

In Episode #458, Eric and Neil discuss how to network with other marketers. Tune in to learn how organizing a small dinner can help you connect with people and why it is important to engage with peopl...

1 Marras 20176min

7 Tools To Help With Mobile CRO | Ep. #457

7 Tools To Help With Mobile CRO | Ep. #457

In Episode #457, Eric and Neil discuss 7 tools to help with mobile conversion rate optimization. Tune in to hear about the tools that Eric and Neil stand behind and will ensure that your mobile game i...

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