How to Make Your Ads Scale without Decreasing Your ROI | Ep. #564

How to Make Your Ads Scale without Decreasing Your ROI | Ep. #564

In episode #564, Eric and Neil discuss ways you can scale your ads without decreasing your ROI. Tune in to hear simple ways you can increase your conversion rate and make more money. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Make Your Ads Scale Without Decreasing Your ROI [00:40] Make sure that you’re running your ads to one post ID on Facebook. [01:08] Leverage more than one channel. [01:38] When you run all the paid channels at one time, your ROI goes through the roof because people are seeing you everywhere. [02:05] Look at your funnel through a full funnel attribution standpoint. Use Wicked Reports. [02:49] Run a ton of A/B tests. [03:19] If you run A/B tests, you can start generating more sales. [03:28] Have upsells and downsells. [03:50] Continually try to offer clients more services. [04:12] Eric helped a client with strategy, but also upsold him and added more value. [04:51] Neil loves ClickFunnels to help scale up ads. [05:35] Russell Brunson talks about three highest converting funnels: free offer, webinar funnel, high-ticket funnel. [06:05] Neil used the webinar funnel. [06:18] You’ve got to know your numbers. [06:33] That’s all for today! [06:35] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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Should You Be Worried About Your Domain Authority? | Ep. #391

Should You Be Worried About Your Domain Authority? | Ep. #391

In Episode #391, Eric and Neil discuss whether you should be worried about your domain authority. Tune in to learn how domain authority helps your search traffic and why Eric doesn’t worry about his d...

26 Elo 20177min

How to Avoid Writer’s Block | Ep. #390

How to Avoid Writer’s Block | Ep. #390

In Episode #390, Eric and Neil talk about avoiding writer’s block. Tune in to learn how they keep their creative juices flowing even in those moments of low energy and low enthusiasm, and the tools th...

25 Elo 20177min

Neil and Eric's Tips for First-Time Paid Advertisers | Ep. #389

Neil and Eric's Tips for First-Time Paid Advertisers | Ep. #389

In Episode #389, Eric and Neil discuss tips for first-time paid advertisers. Tune in to learn what Eric and Neil do personally in handling their paid advertising, how you can be cost efficient in your...

24 Elo 201710min

Should You Invest Your Time in Snapchat Or Instagram Stories? | Ep. #388

Should You Invest Your Time in Snapchat Or Instagram Stories? | Ep. #388

In Episode #388, Eric and Neil discuss whether you should invest your time in Snapchat or in Instagram stories. Tune in to learn which social media site should take more of your time, energy and focus...

23 Elo 20177min

Marketing Lessons from Classic Infomercials | Ep. #387

Marketing Lessons from Classic Infomercials | Ep. #387

In Episode #387, Eric and Neil discuss marketing lessons you can gain from watching classic infomercials. Tune in to discover the similarities between infomercials and regular marketing tactics. You’l...

22 Elo 20178min

How To Manage Your First Marketing Hire if You're Not a Marketer Yourself | Ep. #386

How To Manage Your First Marketing Hire if You're Not a Marketer Yourself | Ep. #386

In Episode #386, Eric and Neil discuss how to manage your first marketing hire if you’re not a marketer yourself. Tune in to learn the right questions you need to ask a potential marketing hire and th...

21 Elo 20177min

How to Monitor Your Backlink Profile in 15 Minutes or Less in a Week | Ep. #385

How to Monitor Your Backlink Profile in 15 Minutes or Less in a Week | Ep. #385

In Episode #385, Eric and Neil discuss how to monitor your backlinks in 15 minutes or less per week. Tune in to learn the advantages of checking your backlinks—such as building your network and watchi...

20 Elo 20177min

Why It's Important To Diversify Your Traffic Sources | Ep. #384

Why It's Important To Diversify Your Traffic Sources | Ep. #384

In Episode #384, Eric and Neil discuss why it’s important to diversify your traffic sources. Tune in to know the key traffic sources you should be leveraging and why you shouldn’t focus on just one tr...

19 Elo 20177min

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