How to Make Your Ads Scale without Decreasing Your ROI | Ep. #564

How to Make Your Ads Scale without Decreasing Your ROI | Ep. #564

In episode #564, Eric and Neil discuss ways you can scale your ads without decreasing your ROI. Tune in to hear simple ways you can increase your conversion rate and make more money. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Make Your Ads Scale Without Decreasing Your ROI [00:40] Make sure that you’re running your ads to one post ID on Facebook. [01:08] Leverage more than one channel. [01:38] When you run all the paid channels at one time, your ROI goes through the roof because people are seeing you everywhere. [02:05] Look at your funnel through a full funnel attribution standpoint. Use Wicked Reports. [02:49] Run a ton of A/B tests. [03:19] If you run A/B tests, you can start generating more sales. [03:28] Have upsells and downsells. [03:50] Continually try to offer clients more services. [04:12] Eric helped a client with strategy, but also upsold him and added more value. [04:51] Neil loves ClickFunnels to help scale up ads. [05:35] Russell Brunson talks about three highest converting funnels: free offer, webinar funnel, high-ticket funnel. [06:05] Neil used the webinar funnel. [06:18] You’ve got to know your numbers. [06:33] That’s all for today! [06:35] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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Does Black Hat SEO Still Work? | Ep. #213

Does Black Hat SEO Still Work? | Ep. #213

In Episode #213, Eric and Neil discuss whether or not black hat SEO still works. Black hat SEO refers to any practice that you use to boost your website’s ranking in a way that violates the search eng...

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7 Ideal Tasks to Give Your New Marketing Intern | Ep. #212

7 Ideal Tasks to Give Your New Marketing Intern | Ep. #212

In Episode #212, Eric and Neil discuss the 7 ideal tasks to give your new marketing intern. Tune in and take note of how to maximize your intern’s time. These specific tasks will contribute to your co...

28 Helmi 20178min

7 Key Elements of a High Converting Homepage | Ep. #211

7 Key Elements of a High Converting Homepage | Ep. #211

In Episode #211, Eric and Neil discuss the 7 key elements of a high converting homepage. Your homepage should be the star as this is the page that generates the most traffic. Tune in to find out how y...

27 Helmi 20178min

What Is a PBN? | Ep. #210

What Is a PBN? | Ep. #210

In Episode #210, Eric and Neil discuss what a private blog network (PBN) is and its usefulness. Tune in to learn why you should avoid PBNs as well as the alternatives that you can use in the SEO space...

26 Helmi 20179min

How to Recruit Great Marketers | Ep. #209

How to Recruit Great Marketers | Ep. #209

In Episode #209, Eric and Neil discuss how to recruit great marketers. Tune in to learn how you can recruit someone who is the BEST in the marketing field and why going to local marketing meetups or c...

25 Helmi 201711min

How Effective Are 301 Redirects? | Ep. #208

How Effective Are 301 Redirects? | Ep. #208

In Episode #208, Eric and Neil discuss how effective 301 redirects are. Tune in to know how 301 and 302 redirects work, when you would use either of them, and what Eric and Neil did to boost their web...

24 Helmi 20179min

How to Build a Sellable Website | Ep. #207

How to Build a Sellable Website | Ep. #207

In Episode #207, Eric and Neil discuss how you can build a sellable website. Tune in to learn how to create a sellable website, why you should think long-term in regards to what you build, and how to ...

23 Helmi 201711min

7 Key Strategies You Can Learn from Apple’s Marketing | Ep. #206

7 Key Strategies You Can Learn from Apple’s Marketing | Ep. #206

In Episode #206, Eric and Neil discuss the 7 key strategies that you must learn from Apple’s marketing. Apple stresses the importance of keeping things simple—from their written copy to how they displ...

22 Helmi 20179min

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