How to Find a CMO | Ep. #627

How to Find a CMO | Ep. #627

In episode #627, Eric and Neil discuss how you can find a CMO. Tune in to hear what you should be doing to grab your next successful CMO. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Find a CMO [00:33] They get hit up all the time for people looking to fill this position, but it is the hardest position to fill. [00:55] Tap into referral networks. [01:05] When Eric was hired at Treehouse, he was referred in. [01:27] Don’t just hire a CMO, have someone prove in a lesser position that they can deliver results for you. Have people work their way up. [02:55] Instead of having a CMO, just make the marketing department work together to guide the mission. [03:41] Contingency firms whose focus is on hiring executives is another way to go. [03:48] They will cost you a lot of money, but will deliver on the mission. [04:34] Org structures are different now, so it changes how you can operate. [04:38] To recap: referral networks work, contingency firms work, having NO CMO works. [04:48] That’s it for today! [04:50] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Jaksot(3246)

Is Google Losing Search Volume Because of LLMs, and How to Use Grok to Make Money

Is Google Losing Search Volume Because of LLMs, and How to Use Grok to Make Money

In episode #2926, Eric Siu and Neil Patel discuss the evolving landscape of search engines and AI tools, particularly focusing on Google's position in the market compared to emerging AI platforms like...

3 Maalis 202518min

TikTok Outperforms Competitors by 2X in Social Commerce, and the Debate Between Long and Short-Form Videos

TikTok Outperforms Competitors by 2X in Social Commerce, and the Debate Between Long and Short-Form Videos

In episode #2925, Eric Siu and Neil Patel discuss the effectiveness of TikTok in social commerce compared to other platforms. They explore the debate between long form and short form video content, an...

28 Helmi 202524min

The Real Future of Marketing with Seth Godin

The Real Future of Marketing with Seth Godin

In episode #2924, Eric chats with Seth Godin about what truly makes great marketing—creating meaningful stories and focusing on long-term success. Seth shares why understanding your audience is key an...

27 Helmi 20251h 1min

Using Grok for Infinite Interns, and Who Will Really Win in an AI World?

Using Grok for Infinite Interns, and Who Will Really Win in an AI World?

In episode #2923, Eric Siu and Neil Patel discuss how AI tools like Grok can function as infinite interns. They explore the effectiveness of influencer marketing compared to traditional paid ads, the ...

26 Helmi 202518min

Should Marketing Teams Spend Time Getting Awards, and How Many Pieces of Content Should You Post Daily on Instagram?

Should Marketing Teams Spend Time Getting Awards, and How Many Pieces of Content Should You Post Daily on Instagram?

In episode #2922, Eric Siu and Neil Patel discuss the importance of awards in recruitment, the challenges of CEO and COO searches, effective social media content strategies, and the evolving landscape...

25 Helmi 202521min

The Elon Musk 5 Minute Productivity System, and Why You Lose Sales Deals

The Elon Musk 5 Minute Productivity System, and Why You Lose Sales Deals

In episode #2921, Eric Siu and Neil Patel discuss various productivity techniques, particularly focusing on the five-minute productivity system used by Elon Musk and Bill Gates. They explore the impor...

24 Helmi 202524min

Coca-Cola 's Newest Competitor to Olipop,  and How to Stop Trying to Rewire Your Brain

Coca-Cola 's Newest Competitor to Olipop, and How to Stop Trying to Rewire Your Brain

In episode #2921, Eric Siu and Neil Patel discuss how Coca Cola is taking market share in the prebiotic soda market, how the CPG space works,  the importance of speed in decision-making, the future of...

21 Helmi 202525min

How Citadel Built a $62.3B Monster

How Citadel Built a $62.3B Monster

In episode #2920, Eric Siu and Neil Patel discuss aggressive business strategies, the importance of speed in decision-making, the future of AI in scaling businesses, ethical considerations in agency m...

20 Helmi 202523min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
rss-rahapodi
psykopodiaa-podcast
herrasmieshakkerit
rss-rahamania
taloudellinen-mielenrauha
ostan-asuntoja-podcast
rss-sami-miettinen-neuvottelija
rahapuhetta
juristipodi
lakicast
rss-h-asselmoilanen
rss-startup-ministerio
rss-seuraava-potilas
rss-paasipodi
rss-draivi
rss-sisalto-kuntoon
rss-bisnespaiva
rss-myynnilla-on-asiaa-kert-kenner