How Much Should You Spend on Marketing Software Per Month | Ep. #717

How Much Should You Spend on Marketing Software Per Month | Ep. #717

In episode #717, Eric and Neil discuss how much you should spend on marketing software. Tune in to hear why you might be over-spending. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How Much Should You Spend on Marketing Software Per Month [00:40] Eric probably spends $2000/month, while Neil spends $500/month and still thinks that’s too much. [01:10] Everyone pays for more and more software solutions. [01:33] Neil was speaking at a conference and his coworker suggested they get Google Analytics 360; Neil balked because it would cost $100,000. [01:51] Most people who pay for software solutions don’t take action with the data. [02:00] If you want to buy something, make sure you need it and will use it. [02:35] Eric uses a ton of software. [03:00] Marketing software has a lot of the same features. [03:15] So many enterprises are using marketing tools. [03:30] It is so easy to get software/marketing ADD. [03:53] Pare down your costs every quarter. [04:14] Neil tracks his daily expenses. [04:30] A lot of the free tools offer solutions that are just as helpful. [04:57] That’s it for today! [05:02] Go to Singlegrain.com/Giveaway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How to Monitor Your Backlink Profile in 15 Minutes or Less in a Week | Ep. #385

How to Monitor Your Backlink Profile in 15 Minutes or Less in a Week | Ep. #385

In Episode #385, Eric and Neil discuss how to monitor your backlinks in 15 minutes or less per week. Tune in to learn the advantages of checking your backlinks—such as building your network and watchi...

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Why It's Important To Diversify Your Traffic Sources | Ep. #384

Why It's Important To Diversify Your Traffic Sources | Ep. #384

In Episode #384, Eric and Neil discuss why it’s important to diversify your traffic sources. Tune in to know the key traffic sources you should be leveraging and why you shouldn’t focus on just one tr...

19 Elo 20177min

How to Make Users Watch Your Full Video | Ep. #383

How to Make Users Watch Your Full Video | Ep. #383

In Episode #383, Eric and Neil discuss how to make users watch your full video. Tune in to learn what strategies you can employ to keep your audience engaged. You’ll find the value of a good hook and ...

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How to Determine Customer Lifetime Value | Ep. #382

How to Determine Customer Lifetime Value | Ep. #382

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17 Elo 20177min

The Difference Between Macro and Micro-Conversions | Ep. #381

The Difference Between Macro and Micro-Conversions | Ep. #381

In Episode #381, Eric and Neil discuss the difference between macro and micro-conversions. Tune in as Eric and Neil define what these conversions are and which ones deserve more of your attention and ...

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How to Ramp Up Content Production | Ep. #380

How to Ramp Up Content Production | Ep. #380

In Episode #380, Eric and Neil discuss how to ramp up content production. Tune in to learn how to maintain structure, quality and form when it comes to rapid content production. You’ll also learn how ...

15 Elo 20179min

What Is Link Blending (and How To Do It Fast) | Ep. #379

What Is Link Blending (and How To Do It Fast) | Ep. #379

In Episode #379, Eric and Neil discuss what link blending is and how to do it fast. Tune in to learn how to execute link blending as a part of your process for boosting your rank. You’ll learn just wh...

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The Marketing Benefits of Google Tag Manager | Ep. #378

The Marketing Benefits of Google Tag Manager | Ep. #378

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