How Much Should You Spend on Marketing Software Per Month | Ep. #717

How Much Should You Spend on Marketing Software Per Month | Ep. #717

In episode #717, Eric and Neil discuss how much you should spend on marketing software. Tune in to hear why you might be over-spending. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How Much Should You Spend on Marketing Software Per Month [00:40] Eric probably spends $2000/month, while Neil spends $500/month and still thinks that’s too much. [01:10] Everyone pays for more and more software solutions. [01:33] Neil was speaking at a conference and his coworker suggested they get Google Analytics 360; Neil balked because it would cost $100,000. [01:51] Most people who pay for software solutions don’t take action with the data. [02:00] If you want to buy something, make sure you need it and will use it. [02:35] Eric uses a ton of software. [03:00] Marketing software has a lot of the same features. [03:15] So many enterprises are using marketing tools. [03:30] It is so easy to get software/marketing ADD. [03:53] Pare down your costs every quarter. [04:14] Neil tracks his daily expenses. [04:30] A lot of the free tools offer solutions that are just as helpful. [04:57] That’s it for today! [05:02] Go to Singlegrain.com/Giveaway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How to Create Engaging Instagram Story Ads | Ep. #361

How to Create Engaging Instagram Story Ads | Ep. #361

In Episode #361, Eric and Neil discuss how to create engaging Instagram story ads. Instagram is an effective tool that can be leveraged for your marketing strategy, but you need to know how to use it ...

27 Heinä 20177min

7 Growth Hacking Examples You Can Learn From | Ep. #360

7 Growth Hacking Examples You Can Learn From | Ep. #360

In Episode #360, Eric and Neil discuss 7 growth hacking examples you can learn from. Tune in to be inspired by how these companies skyrocketed their branding and acquired more customers using a few ta...

26 Heinä 201710min

5 Tools That'll Help You Track Your Search Engine Rankings | Ep. #359

5 Tools That'll Help You Track Your Search Engine Rankings | Ep. #359

In Episode #359, Eric and Neil discuss 5 tools that’ll help you track your search engine rankings. Tune in to know the benefits of SEO tracking, why it’s good to see how your competitors are doing and...

25 Heinä 20176min

Are Focus Groups Still Worth the Investment for Market Research? | Ep. #358

Are Focus Groups Still Worth the Investment for Market Research? | Ep. #358

In Episode #358, Eric and Neil discuss whether a focus group is still worth the investment for market research. Tune in to learn more about focus groups and how technology has played a major role in h...

24 Heinä 20177min

3 Creative Ways to Attract Your Ideal Customer | Ep. #357

3 Creative Ways to Attract Your Ideal Customer | Ep. #357

In Episode #357, Eric and Neil discuss 3 creative ways to attract your ideal customer. Tune in to learn how you can draw the most curated customers to your website without coming off as spam. They’ll ...

23 Heinä 20177min

7 Metrics You Ought to Monitor in Google Analytics | Ep. #356

7 Metrics You Ought to Monitor in Google Analytics | Ep. #356

In Episode #356, Eric and Neil discuss the 7 metrics you ought to monitor in Google Analytics. Tune in to learn how you can use these metrics in Google Analytics to drive more traffic to your site and...

22 Heinä 20178min

How to Retain Your Customers | Ep. #355

How to Retain Your Customers | Ep. #355

In Episode #355, Eric and Neil discuss how to retain your customers. Customer experience has the largest impact when it comes to loyalty. When you treat your customers well—acknowledging their value a...

21 Heinä 20179min

How to Build DA 70+ Links | Ep. #354

How to Build DA 70+ Links | Ep. #354

In Episode #354, Eric and Neil discuss how to build DA 70+ links. Tune in to learn how you can effectively build your DA links and the importance of having the BEST content in your respective field be...

20 Heinä 20176min

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