How Much Should You Spend on Marketing Software Per Month | Ep. #717

How Much Should You Spend on Marketing Software Per Month | Ep. #717

In episode #717, Eric and Neil discuss how much you should spend on marketing software. Tune in to hear why you might be over-spending. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How Much Should You Spend on Marketing Software Per Month [00:40] Eric probably spends $2000/month, while Neil spends $500/month and still thinks that’s too much. [01:10] Everyone pays for more and more software solutions. [01:33] Neil was speaking at a conference and his coworker suggested they get Google Analytics 360; Neil balked because it would cost $100,000. [01:51] Most people who pay for software solutions don’t take action with the data. [02:00] If you want to buy something, make sure you need it and will use it. [02:35] Eric uses a ton of software. [03:00] Marketing software has a lot of the same features. [03:15] So many enterprises are using marketing tools. [03:30] It is so easy to get software/marketing ADD. [03:53] Pare down your costs every quarter. [04:14] Neil tracks his daily expenses. [04:30] A lot of the free tools offer solutions that are just as helpful. [04:57] That’s it for today! [05:02] Go to Singlegrain.com/Giveaway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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Should You Send Gifts to Your Customers? | Ep. #320

Should You Send Gifts to Your Customers? | Ep. #320

In Episode #320, Eric and Neil discuss whether should you send gifts to your customers. Tune in to learn gift ideas for your clients, the benefits of being generous, and the importance of showing appr...

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What Are Ringless Voicemails (and How You Can Leverage Them)? | Ep. #319

What Are Ringless Voicemails (and How You Can Leverage Them)? | Ep. #319

In Episode #319, Eric and Neil discuss what ringless voicemails are and how you can leverage them. Tune in to learn the benefits of sending personalized ringless voicemails to your customers and how i...

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What Is SMS Marketing (and How You Can Leverage It)? | Ep. #318

What Is SMS Marketing (and How You Can Leverage It)? | Ep. #318

In Episode #318, Eric and Neil discuss what SMS marketing is. Tune in to learn how you can optimize your SMS campaigns and increase those open rates! Eric and Neil also discuss what NOT to do when it ...

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Are Chatbots Really Worth It? | Ep. #308

In Episode #308, Eric and Neil discuss if chatbots are really worth it. Since chatbots are still in its early days, the effectiveness and profitability of the tool is very much debatable. Eric and Nei...

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7 Things to Consider Before You Start Accepting Guest Blogs | Ep. #317

7 Things to Consider Before You Start Accepting Guest Blogs | Ep. #317

In Episode #317, Eric and Neil discuss the 7 things to consider before you start accepting guest blogs. Tune in to learn how you can carefully evaluate your potential guest bloggers so that your websi...

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7 Tools to Help You Promote Evergreen Content | Ep. #316

7 Tools to Help You Promote Evergreen Content | Ep. #316

In Episode #316, Eric and Neil discuss the 7 tools to help you promote evergreen content. Tune in to learn which tools you can use to leverage your evergreen content to achieve that better ranking in ...

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7 Fundamentals that Every Content Promotion Plan Should Include | Ep. #315

7 Fundamentals that Every Content Promotion Plan Should Include | Ep. #315

In Episode #315, Eric and Neil discuss the 7 fundamentals that every content promotion plan should include. Tune in to learn the checklists that you need for your content promotion plan and the import...

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3 Simple Ways to Save Money on SEO Using PPC | Ep. #314

3 Simple Ways to Save Money on SEO Using PPC | Ep. #314

In Episode #314, Eric and Neil discuss 3 simple ways to save money on SEO using PPC. Tune in to learn the importance of knowing the right keywords to use in SEO so you won’t end up wasting money or ti...

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