The Real Impact of AI on Service Design / Pablo Fernández Vallejo / Ep. #221
Service Design Show13 Helmi 2025

The Real Impact of AI on Service Design / Pablo Fernández Vallejo / Ep. #221

AI won't take over your job...

An 8-year-old girl with AI will!

Don't believe me? Check ou this video which was making the rounds on LinkedIn a while ago.

In the video a young girl coding a Harry Potter quiz game with the help of AI. In a matter of minutes.

It's a funny and striking example of where things are heading – or should I say, where they already are.

It'd be naive to think service design won't be affected.

But the current conversations about AI's impact often lack depth, nuance, and practical examples.

We don't seem to get much further than: "AI is good" or "AI is bad."

What are we even talking about when we say "AI"? We need to unpack it. Go beyond the surface.

Fortunately, our guest for this episode has done some of the heavy lifting for us.

As an educator at one of the leading design institutes, Pablo Fernández Vallejo has to live in the future.

He's always thinking about the skills future professionals will need in 4 years' time when they graduate. And of course, being able to make full use of AI is high on the list right now.

So in this episode, we sit down and talk about big questions like: Do we need to become AI experts ourselves, or should we focus on further developing our critical thinking skills? What are the risks and opportunities of bringing AI into the design process? What are the tasks that we can safely outsource to AI and which ones should we be more careful with.

So, whether you're an AI skeptic or optimist, I feel this conversation will challenge your thinking and help you make more informed decisions moving ahead.

A thought-provoking question in this episode is what will happen to our professional identities when AI starts to blur the boundaries between disciplines. It's not a question of if it will happen, but how quickly.

Curious to hear your thoughts, so make sure to leave a comment on below.

Enjoy and keep making a positive impact.

~ Marc


--- [ 1. GUIDE ] ---

00:00 Welcome to Episode 221

04:00 Grandparents' influence on AI perspective

06:00 Over-represented large language models

08:30 AI with a bias

11:00 Designing at the age of AI

14:00 Current state of designing with AI

17:30 Automation vs. Augmentation

19:30 AI’s Impact on Students

26:30 AI Possibilities vs. Limits

29:00 AI & Expertise Balance

30:00 Calculator analogy

32:30 AI & Service Commoditization

35:00 How AI impacts non-digital services

38:00 AI power dynamics

38:30 Service design for ai

42:30 AI as an active participant

44:30 Gaps in the society

47:15 Questions we should be asking

53:00 Sustainability & AI

55:00 Learning about past mistakes

57:00 Tech development and society conversation

59:30 The future we can build

1:00:40 Resources

1:02:00 Questions to ponder


--- [ 2. LINKS ] ---


--- [ 3. CIRCLE ] ---

Join our private community for in-house service design professionals.

⁠https://servicedesignshow.com/circle



Jaksot(315)

Use psychology to design better services / Luke Battye / Episode #46

Use psychology to design better services / Luke Battye / Episode #46

How can we leverage human psychology to create a better service experience? That's the main topic in this episode with Luke Battye. Should we really focussing on improving the experience in certain t...

22 Helmi 201830min

How To Unlock Your Full Potential / Chris Do / Episode #45

How To Unlock Your Full Potential / Chris Do / Episode #45

Why is it hard for designers get compensated according to the true value they are delivering? And what can we do to change that. The Chris Do shares his perspective. How do you define who you are? Wh...

8 Helmi 201841min

Closing the gap between business and design / Mauro Porcini / Episode #44

Closing the gap between business and design / Mauro Porcini / Episode #44

Are we as designers ready to take true ownership of innovation and accept all the responsibilities that this brings along? That's the major theme in this episode with Mauro Porcini who's the Chief Des...

25 Tammi 201833min

Design is in every organisation / Sabine Junginger / Episode #43

Design is in every organisation / Sabine Junginger / Episode #43

More service designers should get involved in redesigning public services according to Sabine Junginger. We also talk about if we can make policy more effective if we look at it through a design lens....

11 Tammi 201833min

Is this the end of the agency / Sarah Drummond / Episode 42

Is this the end of the agency / Sarah Drummond / Episode 42

Is there a future for service design agencies when everything goes in-house? That's the existential question Sarah Drummond asks. If we're helping organisations build internal service design capacity ...

28 Joulu 201727min

Service Design Trend Report - Winter 2017 - 2018

Service Design Trend Report - Winter 2017 - 2018

Which trends are shaping service design in 2017? And what could they potentially mean for you? That's what this fourth trend report is about. I've browsed through episodes 31 to 40 and looked at what...

14 Joulu 20179min

What is there left to design / Peter Fossick / Episode 41

What is there left to design / Peter Fossick / Episode 41

How van Service Designers benefit from AI and Machine Learning? Which parts of the design process can be outsourced to computers? Do we still need to design services or should we take an even more hol...

30 Marras 201731min

How to increase the influence of Service Design / Gilles Rougon / Episode #40

How to increase the influence of Service Design / Gilles Rougon / Episode #40

You think Service Design is the new kid in town? Well, Gilles Rougon has been involved in this field since 2000! In this episode he shares how the field has evolved and where it's heading. We also tal...

16 Marras 201730min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
ostan-asuntoja-podcast
rss-rahamania
rahapuhetta
rss-laakispodi
rss-sisalto-kuntoon
herrasmieshakkerit
rss-lahtijat
rss-bisnesta-bebeja
rss-seuraava-potilas
inderespodi
rss-sami-miettinen-neuvottelija
leadcast
timanttia-hiomassa
rss-kohti-unelmia
rss-juurisyy-johtamisesta-kilpailuetua
rss-porssipodi