Weekly Digital Marketing Update 5/28 | Matt's Delta Airlines Playbook, Products COVID-19 Resurrected, and TikTok's New Demographic

Weekly Digital Marketing Update 5/28 | Matt's Delta Airlines Playbook, Products COVID-19 Resurrected, and TikTok's New Demographic

Digital Ad Market Update: 5/22 - 5/28 2020

Matt and Producer Nipa are hosting this episode bringing you the latest and greatest content. All in 31 minutes or less.

Top Stories:
Your host, Matt Farrar, wrote a story about how Delta Airlines CEO Ed Bastian can help his company recover and invoke confidence to the weary public. For more, check Matt's article below.

Most products and industries have lifecycles. COVID-19 may have single-handedly brought back some struggling industries because of social distancing and quarantine. Stick around to find out what they are.

The ever growing social media app TikTok may have just attained an older user demographic. If you've seen some of the videos coming out of the app, you would know why.

Articles Mentioned:
YouTube's New Ad Formats: https://tcrn.ch/36DaywN
Facebook Goes Dark: https://cnet.co/3d8c7W1
Pinterest's New Updates: https://tcrn.ch/2TN6G7v
Matt's Delta Playbook: https://bit.ly/3eqTOf7
Previously Dead Products: https://bit.ly/2M1xrkc
TikTok Growing Up: https://bit.ly/2B8HCBm

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