395: Building a Ten-Figure Brand Empire with Emma Grede of Good American, Safely, and SKIMS.

395: Building a Ten-Figure Brand Empire with Emma Grede of Good American, Safely, and SKIMS.

Emma Grede is the marketing and business mind behind a global fashion and lifestyle brand empire. She’s the CEO and cofounder of the first fully inclusive fashion brand Good American, founding partner of shapewear brand SKIMS, and cofounder of plant-powered cleaning brand Safely. Impressive resume, right? Emma’s story started in East London as a child, where she was inspired to work in the fashion world. By focusing on her unique talents, she honed her skills in business and marketing to develop a career that she dreamed up from the beginning—to work with creative people and empower their collective vision. Listen to Nathan and Emma discuss: How she first met and started working with Kris Jenner Pitching the Good American business idea to Khloe Kardashian ​​ The key to the Kardashian/Jenner staying power Why the power of inclusivity led to the success of SKIMS Finding a better plant-based cleaning solution with Safely How she became a shark on ABC’s Shark Tank Her role as chairwoman of Fifteen Percent Pledge And much more marketing and product advice for founders… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

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463: Why Small Customers Matter with ​​Immad Akhund of Mercury

463: Why Small Customers Matter with ​​Immad Akhund of Mercury

Since 2006, Immad Akhund has been investing in and building startups. But he always struggled with working with traditional banks to run his startups, especially as a non-US resident. He figured someo...

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462: Why Subscription Products Need Purpose with Jessica Rolph of Lovevery

462: Why Subscription Products Need Purpose with Jessica Rolph of Lovevery

Your first product won’t always be your best seller. Jessica Rolph’s organic baby food business Happy Family Organics failed twice before finding product market fit and scaling from $0 to $63M in sale...

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461: Adrian Grenier’s Evolution from Movie Star to Social-Impact Entrepreneur

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Adrian Grenier was a rebellious artist before he was known for his acting roles in Entourage, Devil Wears Prada, and Clickbait. Now he’s a rebellious entrepreneur, investor, and activist. Learn how Gr...

26 Touko 202340min

460: 4 Stories. 4 Founders. 4 Lives Changed.

460: 4 Stories. 4 Founders. 4 Lives Changed.

For ten years, we've interviewed hundreds of elite entrepreneurs who’ve started and grown the world's most successful businesses. The reason we connect with these dynamic founders is to break down the...

19 Touko 202340min

459: Forging Meaningful Business Partnerships with Jean Oelwang of Virgin Unite

459: Forging Meaningful Business Partnerships with Jean Oelwang of Virgin Unite

Partnerships can be tricky, especially when you’re starting a business. For ​​Jean Oelwang, creating meaningful partnerships has been her focus for nearly 30 years. Oelwang is the founding CEO and Pre...

12 Touko 202358min

458: Break One Rule and Break It Hard: David Lester of OLIPOP PBC

458: Break One Rule and Break It Hard: David Lester of OLIPOP PBC

David Lester learned a lot from his first venture. After spending a decade in the beverage marketing industry, he teamed up with his co-founder Ben Goodwin to work on formulating a soda that’s good fo...

5 Touko 202352min

457: Why This Generation Will Be the Strongest Founders with David Shein of OHF Ventures

457: Why This Generation Will Be the Strongest Founders with David Shein of OHF Ventures

David Shein was an entrepreneur before it was in vogue. For over three decades, he’s founded, mentored, and invested in exceptional startups. He sold his first company, COMTECH, for over $1 billion–ar...

28 Huhti 20231h 8min

456: How to Build an Unbeatable Business with Square Co-Founder Jim McKelvey

456: How to Build an Unbeatable Business with Square Co-Founder Jim McKelvey

Jim McKelvey was a glassblower when he created the idea for the payment platform Square (now Block, Inc.). He was furious that he couldn’t accept certain credit cards as an artist and contacted a form...

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