The Butterfly Effect13 Heinä 2022

Episode 49 / The Butterfly Story of Sustainable Fashion Hosting Shefali Dehl

This butterfly is excited to be speaking with Shefali Dehl.

Shefali is the founder of Ombrè Craft's. She is a designer and a mother to a 5 years old. Shafeli started her career in 2004 after completing her graduation in fashion designing from JD Institute of Fashion Technology, Delhi, and certification in Personal Fashion Styling from London College of Fashion.

Ombrè Craft was founded in the year 2015, with the objective to cater to the lifestyle of modern women and showcase the work of weavers at global platforms through stores and online presence in different countries.

Her vision for Ombrè Craft has been to create "Everyday clothing for the festival called life, made in a socially sustainable way", her ensembles are able to cater to the needs of clients from various professions like women from the corporate sector, entrepreneurs, and so on. Apart from this, the label has built a portfolio with 9-5 collections, festive wear, travel/resort wear, yoga wear, and more, all adorned with the brand's signature touch, fabric fineness, and aesthetics from the Indian culture and roots thinking more and more sustainable and conscious.

Till now, Ombre Craft has supplied clothing lines to more than 6 countries, worked with more than 1000 individual clients, and has worked with more than 35 B2B clients including retail, brands, and boutiques at domestic and international levels and derived inputs from the weavers and artisans of 6+ states.

In this episode, you will hear about the impact the fashion industry has on our environment, her work, how to be more sustainable in fashion, and more.

Some notes...

More about 1treellion & Shefali Dehl.

To support planting all over the world, please check out this link.

The great music is credited to Pixabay.

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