Scoreplay: Centralising Sports Media in the Age of AI
Sports Loft Podcast4 Maalis 2025

Scoreplay: Centralising Sports Media in the Age of AI

In the latest Sports Loft podcast, Andy and Charlie are joined by Victorien Tixier, CEO of Scoreplay. Fresh off the announcement of their $13m Series A funding round, ScorePlay have been seeing huge success onboarding new clients. So we wanted to discuss how they see the content market evolving, their future product strategy and to get some very specific examples of how sports organiastions are using ScorePlay to its full potential.

Some of the topics we discuss include:

  • Why has the fragmentation of content workflows has become such a big pain point for sports organsiations?
  • How has ScorePlay leveraged best-in-class AI technologies for facial recognition, logo detection, speech to text conversion and even dubbing, rather than trying to build it themselves?
  • How are rightsholders using the platform with their commercial partners?
  • How has the content market evolved since the launch of ScorePlay and how will it continue to change?
  • Why they have stayed very focused on the sports vertical?
  • How have their athlete investors played such an important role in driving adoption in the locker room?
  • Why does Victorien see the future for ScorePlay as the “media infrastructure for sports”? – and why is developing their API so important in order to achieve this?

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