189. Numbers Need Narrative: Use Data to Influence and Inspire

189. Numbers Need Narrative: Use Data to Influence and Inspire

Why numbers are only as compelling as the narratives we attach to them.


Facts and figures can be your friend, but before you load your presentation full of data, Miro Kazakoff has a word of caution: “Data’s objective, but people are not.”

You might think that your data speaks for itself, but Kazakoff says numbers need a narrative. A senior lecturer at MIT Sloan School of Management and author of Persuading with Data: A Guide to Designing, Delivering, and Defending Your Data, he says the key to making data persuasive isn't about showing more information — it's about understanding your audience well enough to know how to relay it in a way that will connect with them. "The people who get good at this are not so much the people who can talk and draw graphs well, but the people who can listen the best. It starts with is empathy.”

In this episode of Think Fast, Talk Smart, Kazakoff joins Matt Abrahams to explore how to transform complex data into clear, compelling communication. From avoiding the "curse of knowledge" to effectively orienting your audience through visualizations, he shares practical strategies for making your data not just informative, but persuasive.

Episode Reference Links:

Connect:


Chapters:

  • (00:00) - Introduction
  • (02:57) - How to Use Data Persuasively
  • (04:44) - The Curse of Knowledge in Data Communication
  • (07:09) - The Best Way to Present Data Visually
  • (09:24) - The Role of Context in Making Data Meaningful
  • (11:36) - Orienting Your Audience When Presenting Data
  • (14:12) - Storytelling in Data Communication
  • (16:13) - The Final Three Questions
  • (22:22) - Conclusion

********
Thank you to our sponsors.
These partnerships support the ongoing production of the podcast, allowing us to bring it to you at no cost.

This episode is brought to you by Babbel. Think Fast Talk Smart listeners can get started on your language learning journey today- visit Babbel.com/Thinkfast and get up to 55% off your Babbel subscription.

Join our Think Fast Talk Smart Learning Community and become the communicator you want to be.

Jaksot(279)

273. Quick Thinks: How to Create Messages People Remember

273. Quick Thinks: How to Create Messages People Remember

Memorable communication isn’t about saying more—it’s making the right idea stick. No matter how compelling a presentation feels in the moment, most of what you say won’t last in your audience’s memory...

19 Maalis 20min

272. Say What Sticks: The Neuroscience of Memorable Communication

272. Say What Sticks: The Neuroscience of Memorable Communication

People are forgetful. Here’s how to make your messages more memorable.After any presentation, your audience will forget about 90% of what you said. That’s okay, says Carmen Simon — just make sure they...

16 Maalis 23min

271. Rethinks: The Key to Lasting Behavior Change

271. Rethinks: The Key to Lasting Behavior Change

The secret to building habits that stick.Whether you want to read more books or exercise more regularly, BJ Fogg has good news. “Habits are easier to form than most people think,” he says, “If you do ...

12 Maalis 23min

270. Make Belief: The Mindset Shifts That Make Your Communication Stronger

270. Make Belief: The Mindset Shifts That Make Your Communication Stronger

Why beliefs can either cap our potential or push us toward possibility.What you believe about yourself could be holding you back. Fortunately, Nir Eyal says beliefs aren’t truths — and you can choose ...

9 Maalis 25min

269. Ask Matt Anything: Bring Clarity to Complicated Conversations

269. Ask Matt Anything: Bring Clarity to Complicated Conversations

Practical insights to help you communicate with more intention in everyday moments.What’s the difference between reacting and responding? How do you move from memorizing your words to truly conversing...

5 Maalis 23min

268. Going Viral: How To Balance Authenticity and Spectacle

268. Going Viral: How To Balance Authenticity and Spectacle

How to communicate who you are online.You may not think of yourself as a content creator, but in the creator economy, Angèle Christin says we all have to learn how to communicate who we are online.Chr...

2 Maalis 22min

267. Rethinks: Why Authenticity Leads to Better Communication

267. Rethinks: Why Authenticity Leads to Better Communication

Why being true to yourself enables you to show up better for others.From the way you communicate, to the way you build your life and career, Graham Weaver, MBA ’99, says it’s about “giving yourself pe...

26 Helmi 26min

266. Your Brain Has Too Many Tabs Open: Managing the Voice in Your Head

266. Your Brain Has Too Many Tabs Open: Managing the Voice in Your Head

How to turn down the chatter of negative self-talk.If you want to have better conversations with others, Ethan Kross says you first have to quiet down the chatter in your own head.A professor, researc...

23 Helmi 26min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
rss-rahapodi
psykopodiaa-podcast
rss-rahamania
herrasmieshakkerit
rss-seuraava-potilas
ostan-asuntoja-podcast
rss-20-30-40-podcast
rahapuhetta
rss-lahtijat
rss-inderes-femme
rss-myynnilla-on-asiaa-kert-kenner
pomojen-suusta
rss-inderes
rss-draivi
rss-strategian-seurassa
rss-porssipuhetta
rss-startup-ministerio
rss-bisnesta-bebeja