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In this episode, Rachael Wilde, founder of TBH Skincare, shares how she went from a marketing career in the medical devices industry to creating a leading skincare brand. She talks about discovering patented acne-fighting technology, securing licensing rights, and launching TBH Skincare with her mother as a co-founder. Rachael dives deep into how she leveraged influencer marketing, TikTok virality, and retail partnerships with Priceline to scale the business. Entrepreneurs will learn about bootstrapping, brand storytelling, and the power of community in building a product-based business. Listen to Nathan and Rachael discuss: - Rachael’s transition from corporate marketing to co-founding a skincare company - How she secured the licensing rights to a groundbreaking acne technology - The viral TikTok moment that turned TBH Skincare profitable overnight - Her approach to handling funding, from friends and family investments to equity crowdfunding - The process of merging TBH Skincare into York Street Brands and what’s next for the business - And much more business advice… Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders. If you loved this conversation and learned something new, rate and review this episode. Stay in touch with us, follow foundr on your favorite platform: Foundr.com Instagram YouTube Facebook X LinkedIn Magazine

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08: The Making of a Young Millionaire - The Neil Patel Story on marketing, content , startups and musings of a successful entrepreneur

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05: The Life of Chris Guillebeau - Visiting Every Country in the World While Building a Startup with $100, a High Traffic Blog, and Making a Difference

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04: Finding Investors & Purpose for Your Startup with Kamal Ravikant

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03: Marianne Cantwell Shares with us Step by Step How to Escape the 9-5 and Build a Business and Life You Love Online

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02: Learn How to Master Any Skill with Robert Greene

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01: Elance-oDesk CEO Fabio Rosati on How to Disrupt an Industry

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