The Brief: Afraid of losing your job? Become irreplaceable
Design Better20 Maalis 2025

The Brief: Afraid of losing your job? Become irreplaceable

Becoming an irreplaceable designer By Aarron Walter The software industry is in a tough contraction phase. Teams are downsizing, and companies are prioritizing efficiency. It’s a stressful time for many. But it’s also an opportunity—to reflect on your work, your skills, and the unique value you bring as a designer. What could you do to make yourself indispensable to your team? In my career, I’ve worked with a number of truly irreplaceable designers, and they all share a common trait: they became more than just a designer. They bring additional skills in coding, research, or business that expand their value, make them better cross-team collaborators, and help them solve problems more effectively. Irreplaceable designers thrive in the blurry space between disciplines. They adapt their language and perspective as they work across teams, earning respect from their peers. These designers are rare—but they shouldn’t be. AI is making it easier for all of us to bridge the gap between disciplines. While there’s a lot of excitement about how AI can help designers improve their craft, the real opportunity lies in designers learning to build as well. Continue reading this issue of The Brief on Substack Learn more about your ad choices. Visit megaphone.fm/adchoices

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Creative Leadership Retreat: Paul Dichter

Creative Leadership Retreat: Paul Dichter

This episode kicks off a special series recorded live at our Creative Leadership Retreat in Sonoma, which we co-hosted with our friends at September Works in late September. We gathered 40 leaders fro...

4 Marras 1h

Maurice Cherry: Revision Path creator on why attention isn’t impact

Maurice Cherry: Revision Path creator on why attention isn’t impact

For eleven years, Maurice Cherry made a weekly podcast called Revision Path showcasing Black designers from around the world. He recorded more than 500 episodes with designers on six continents and bu...

28 Loka 51min

Tom Foley: How to pair typefaces and why the best brand fonts go unnoticed

Tom Foley: How to pair typefaces and why the best brand fonts go unnoticed

Tom Foley didn’t set out to design typefaces. As a postgraduate student at Central Saint Martins in London, he was researching why Ireland, unlike Switzerland, the Netherlands, or Germany, never seeme...

21 Loka 40min

Kevin Flores: Find Your Inner Rebel

Kevin Flores: Find Your Inner Rebel

Kevin Flores has been part of the Design Better community for years — we first met him in 2017, while he was leading design at 23andMe, back when we were researching how design teams are structured fo...

14 Loka 39min

Randy Hunt: Notion and Etsy design leader on why the best design teams stay small

Randy Hunt: Notion and Etsy design leader on why the best design teams stay small

In graduate school, Randy Hunt poured his heart and soul into a poster for Milton Glaser’s class, a picture built entirely from hand lettering that read as an image from across the room and as words u...

7 Loka 40min

Matt Owens:  Athletics co-founder on keeping your creative fire lit

Matt Owens: Athletics co-founder on keeping your creative fire lit

When Aarron was fresh out of grad school, working at an agency outside Philadelphia, he and his coworkers used to crowd around a monitor to study volumeone.com. Most websites back then had a picture, ...

5 Loka 55min

Blaine Billingsley: OpenAI designer on the collaboration problem AI hasn't solved yet

Blaine Billingsley: OpenAI designer on the collaboration problem AI hasn't solved yet

Blaine Billingsley is a staff designer at OpenAI, and his path there was anything but a straight line. He studied music composition and comparative religion, played guitar in Texas for a living (he re...

23 Syys 28min

Mack Paul: Co-author of Miracle Road on designing places where innovation happens

Mack Paul: Co-author of Miracle Road on designing places where innovation happens

In the mid-1950s, North Carolina was one of the poorest states in the country. Its economy ran on tobacco, furniture, and textiles — all three in decline — and its universities were turning out talent...

17 Syys 44min

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