#432: Leaders in Customer Loyalty Brand Stories featuring Feeding America

#432: Leaders in Customer Loyalty Brand Stories featuring Feeding America

Send us a text How Loyalty Principles Drive Impact in the Nonprofit Sector Loyalty professionals spend much of their time optimizing engagement, designing value exchanges, and driving long-term brand affinity. While these strategies are typically associated with commercial brands, they’re just as relevant, and arguably more critical, in the nonprofit sector, where emotional commitment and sustained participation directly impact lives. Feeding America, the largest hunger relief org...

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Peet’s Coffee Revamps Loyalty Program from Ground Up

Peet’s Coffee Revamps Loyalty Program from Ground Up

Send us a textLisa Regelman is the Director of Loyalty and Growth Marketing for Peet’s Coffee, a Bay Area-based coffee shop with about 200 locations in the U.S. and products available in about 1,700 grocery stores.Regelman spoke with Loyalty360 CEO Mark Johnson about the recently revamped Peetnik Rewards program, loyalty in a post-COVID world, and standing out in the loyalty industry.

22 Joulu 202119min

Loyalty360 Loyalty Live | Dennis Reardon, Mastercard

Loyalty360 Loyalty Live | Dennis Reardon, Mastercard

Send us a textLoyalty360's Mark Johnson interviews Dennis Reardon, Mastercard to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

21 Joulu 202120min

Bank of America Aims for Luxury with Preferred Rewards Program

Bank of America Aims for Luxury with Preferred Rewards Program

Send us a textJohn Sellers is Head of Rewards at Bank of America, the second largest banking institution in the United States, and the eight-largest in the world, with over 4,600 retail financial centers & approximately 16,200 ATMS in existence. Loyalty360 CEO Mark Johnson talked with Sellers about Bank of America’s Loyalty Expo experience, pushing their digital boundaries, and future engagement plans.

17 Joulu 202126min

Verizon Looks to Technology to Push Loyalty Forward

Verizon Looks to Technology to Push Loyalty Forward

Send us a textTommi Marsans is a Marketing Technology Strategist at Verizon Business Group, a division within Verizon Communications, one of the world’s leading providers in technology, communications, and entertainment products and services that generated a revenue of $128.3 billion in 2020.Loyalty360 CEO Mark Johnson spoke with Marsans about Verizon’s technological advancements that help them grow closer with their customers and challenges and trends in the loyalty industry.

16 Joulu 202119min

Loyalty360 Loyalty Live | Adhish Kulkarni, Evolving Systems

Loyalty360 Loyalty Live | Adhish Kulkarni, Evolving Systems

Send us a textLoyalty360's Mark Johnson interviews Adhish Kulkarni, Evolving Systems to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

14 Joulu 202116min

Loyalty360 Loyalty Live | Carlos Dunlap-Beard and Tom Baker, Clarus Commerce

Loyalty360 Loyalty Live | Carlos Dunlap-Beard and Tom Baker, Clarus Commerce

Send us a textLoyalty360's Mark Johnson interviews Carlos Dunlap-Beard and Tom Baker, Clarus Commerce to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

7 Joulu 202122min

Loyalty360 Loyalty Live | Farrah Shultz, Kobie Marketing

Loyalty360 Loyalty Live | Farrah Shultz, Kobie Marketing

Send us a textLoyalty360's Mark Johnson interviews Farrah Shultz, Kobie Marketing to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

30 Marras 202121min

Loyalty360 Loyalty Live | Jillian Dimoff, Cheetah Digital

Loyalty360 Loyalty Live | Jillian Dimoff, Cheetah Digital

Send us a textLoyalty360's Mark Johnson interviews Jillian Dimoff, Cheetah Digital to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

23 Marras 202112min

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