Evolving Chip Design: Challenges & Innovations with Atomera & Siemens EDA
Embedded Insiders3 Huhti 2025

Evolving Chip Design: Challenges & Innovations with Atomera & Siemens EDA

Send a text In this episode of Embedded Insiders, Scott Bibaud, President and CEO of Atomera, explores the rising costs of semiconductor manufacturing and the challenges of scaling to advanced nodes like 3nm and 2nm. He breaks down the diminishing performance gains and the complexity of high-volume semiconductor architectures. Next, Rich and Scot Morrison, Vice President of Shift Left Software Product Management at Siemens EDA, discuss the growing specialization of chip design—and why develop...

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Saving power in IoT sensor subsystems starts with the right IP

Saving power in IoT sensor subsystems starts with the right IP

Send a text Brandon Lewis of Embedded Computing Design sat down with Ron Lowman, Strategic Marketing Manager for IoT at Synopsys in Austin, where the two discussed the challenges of developing sensor ...

7 Heinä 20167min

Secure communications on the Internet of Things

Secure communications on the Internet of Things

Send a text According to Louis Parks, President and CEO of of SecureRF, the company’s security protocols for the IoT are computationally much more intensive than other types of security that are avail...

1 Kesä 20163min

NXP FTF 2016: Is the hysteria around connected device security warranted?

NXP FTF 2016: Is the hysteria around connected device security warranted?

Send a text There's been a media frenzy around security breaches such as the Jeep hack, pacemaker's being compromised, and insulin pumps being commandeered, but is it really warranted? In all of these...

27 Touko 201613min

NXP FTF 2016: Eliminating tradeoffs of Java versus C in embedded, IoT

NXP FTF 2016: Eliminating tradeoffs of Java versus C in embedded, IoT

Send a text With the integration of IT and OT on the Internet of Things, Java is becoming more relevant to embedded development. However, traditional bottlenecks still persist with Java. In this inter...

27 Touko 20167min

NXP FTF 2016: Security, criticality, and connected healthcare with QNX

NXP FTF 2016: Security, criticality, and connected healthcare with QNX

Send a text In no other industry is the impact of connected device/system security more important than healthcare. The requirements for connected medical devices, and the data they transmit and store,...

26 Touko 20164min

NXP FTF 2016: The why and how of intelligent sensors at the edge

NXP FTF 2016: The why and how of intelligent sensors at the edge

Send a text Sensors are complex, which is why so few companies are really developing them. For the past few years, however, Ian Chen, formerly of Freescale's Sensor Business Unit and now the Director ...

26 Touko 20165min

NXP FTF 2016: Security lifecycle management for IoT edge devices

NXP FTF 2016: Security lifecycle management for IoT edge devices

Send a text At NXP's FTF 2016, Embedded Computing Design Technology Editor Brandon Lewis met with Gowri Chindalore, Head of Technology & Business Strategy at NXP Semiconductor. During the conversation...

26 Touko 20163min

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