⚔️ “Wakanda got Tariff’d” — Trade War’s nuclear fallout. White Lotus’ drip strategy. Coach’s dwell time.
The Best One Yet4 Huhti 2025

⚔️ “Wakanda got Tariff’d” — Trade War’s nuclear fallout. White Lotus’ drip strategy. Coach’s dwell time.

White Lotus’ szn finale is Sunday… and HBO’s drip strategy is beating Netflix’s drop.

The best way to understand Trump’s trade war nuclear bomb?... The $324 iPhone tariff.

Coach’s handbag stores are adding ice cream bars?... Because “dwell time” leads to “sell time.”

Plus, Buffalo Wild Wings invented March Madness smart-glasses that beat Apple’s Vision Pro…


$WBD $NFLX $TPR $AAPL $NKE $SPY


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… 📱iPhone: The Device Steve Jobs Didn’t Want to Build.


Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.



—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.


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Jaksot(1624)

🧸 “Bear Squeeze” — Build-A-Bear’s 2,500% surge. H-1B’s $100K visa fee. Beli’s Yelp-etition. +SNL’s talent accelerator.

🧸 “Bear Squeeze” — Build-A-Bear’s 2,500% surge. H-1B’s $100K visa fee. Beli’s Yelp-etition. +SNL’s talent accelerator.

Trump jacked up the fee of H-1B visas to $100K… The economic lens? It’s a tariff on people.Build-A-Bear’s stock is surging this year… because 92% of us still have a childhood teddy bear.Beli is viral ...

23 Syys 202522min

💏 “Cuffing Szn” — Raya’s dating club. Olive Garden’s petite parm. TikTok FlipFlop. +September Stock Diss.

💏 “Cuffing Szn” — Raya’s dating club. Olive Garden’s petite parm. TikTok FlipFlop. +September Stock Diss.

The top dating app right now is a secret: Raya… It’s got a waitlist bigger than Philadelphia.We have TikTok deal, it’s approved, but we don’t know the details?… We’ll explain the TikTok FlipFlop.The O...

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👟 “Air Force Kirkland” — Nike’s Costco sneaker. Amex’s $895 mirror card. Jimmy Kimmel’s cancellation. +Kevin Durant’s crypto password.

👟 “Air Force Kirkland” — Nike’s Costco sneaker. Amex’s $895 mirror card. Jimmy Kimmel’s cancellation. +Kevin Durant’s crypto password.

Amex just jacked up the fee for its Platinum card to $895… so we used AI to optimize the points.Did Nike just collab with Costco on a shoe?... Could be a deepfake - or an intentional Nike leak.Jimmy K...

19 Syys 202522min

☎️ “No you hang up!” — Landlines’ comeback. SharkNinja’s influencer army. The Fed’s D-Day. +Nike/Nobu Sushi Club.

☎️ “No you hang up!” — Landlines’ comeback. SharkNinja’s influencer army. The Fed’s D-Day. +Nike/Nobu Sushi Club.

Landline phones are making a comeback, led by the brand Tin Can… and it’s because of Millennial parents.SharkNinja sells gadgets in 35 categories… and pays influencers $700M to promote them..The Feder...

18 Syys 202523min

👁️ “eyePhone” — Zuck’s screen-in-lens glasses. Kodak’s renaissance moment. Quarterly Earnings psych. +Treadmill trends.

👁️ “eyePhone” — Zuck’s screen-in-lens glasses. Kodak’s renaissance moment. Quarterly Earnings psych. +Treadmill trends.

Meta leaked that they’re launching new smart glasses today… with a screen on the lens. Kodak is back with a camera that sold out… thanks to Labubu dolls.Trump wants to end quarterly earnings… So we’ll...

17 Syys 202523min

👢 “ChatGP-She” – AI’s female flip. Robinhood’s VC-for-All. Shake Shack’s Michael Kors burger. +Sony Walkman’s innovation.

👢 “ChatGP-She” – AI’s female flip. Robinhood’s VC-for-All. Shake Shack’s Michael Kors burger. +Sony Walkman’s innovation.

ChatGPT revealed the 1st study on who actually uses it… The power user? High school girls.Shake Shack invented a French Onion Burger… it’s the same affordable luxury strategy as Michael Kors.Robinhood...

16 Syys 202522min

👨 “Performative Male” — Pinterest’s pin dudes. Alo’s ath-luxury bag. Stagflation’s fire flood.

👨 “Performative Male” — Pinterest’s pin dudes. Alo’s ath-luxury bag. Stagflation’s fire flood.

Alo launched a $3,600 bag, while Aldi launched a free bag… and that explains the economy.The #1 issue this week is stagflation… The Fed has to decide to put out the fire or fix the flood.Pinterest is ...

15 Syys 202522min

⚽ “Yellow card” — World Cup’s surge seating. Winklevii Bros’ IPO. Casey’s pizza station. +Zodiac Investing.

⚽ “Yellow card” — World Cup’s surge seating. Winklevii Bros’ IPO. Casey’s pizza station. +Zodiac Investing.

FIFA began selling tickets to the 2026 World Cup in USA yesterday… and it’s messing with StubHub.The Winklevoss twins didn’t get Facebook… but their crypto company Gemini just IPO’d.The 5th biggest pi...

12 Syys 202522min

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