Maesa's Scott Oshry on why retail isn't dead: 'Newness drives sales'

Maesa's Scott Oshry on why retail isn't dead: 'Newness drives sales'

Scott Oshry didn't get into the beauty industry because of a life-long love of cosmetics or hair care. He, alongside his college friend Sean Brosmith, created the CD storage sleeve in the early 90s, which solved a basic need through design. Still, as he put it on the Glossy Beauty Podcast, that experience of making a suite of successful products informed Oshry's work as partner and CMO of beauty brand incubator Maesa. Though Maesa has been in business for 25 years and helped build private label lines for Target, Zara and H&M, largely in the fragrance category, it has shifted its focus to get companies like Flower Beauty, Hairtage by Mindy McKnight, Kristin Ess and Believe Beauty off the ground. Before starting Flower Beauty with Drew Barrymore, for instance, Oshry recalled the moment when he realized that "instead of building up other people's brands, we should be building up our own." In this way, Maesa went from a hit-maker behind the scenes to one that has just started to flaunt its prowess publicly -- a majority stake from Bain Capital in 2019 certainly helped. "We're a 25-year-old company, so we've constantly been growing," Oshry said. "We grew at about 50% just domestically last year, and we'll grow another 60% domestically this year," he added. In 2020, Maesa expects to reach $310 million in revenue.

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Estée Lauder VP Chloe Green-Vamos talks data, AI and reverse mentorship

Estée Lauder VP Chloe Green-Vamos talks data, AI and reverse mentorship

Chloe Green-Vamos, the vp of global innovation strategy at the Estée Lauder Companies, leads the company's global research and development strategy, innovation portfolio insights and analytics, and en...

5 Syys 202445min

Industry veteran Sarah Creal on creating a brand for women over 40: 'I was part of the problem'

Industry veteran Sarah Creal on creating a brand for women over 40: 'I was part of the problem'

Sarah Creal got her start in beauty while working at a Clinique counter. But it wasn't long before Creal was working in product development and marketing at major brands including Bobbi Brown, Tom For...

29 Elo 202445min

Tennis star Sloane Stephens on launching Doc & Glo: ‘Entrepreneurship is not for the weak’

Tennis star Sloane Stephens on launching Doc & Glo: ‘Entrepreneurship is not for the weak’

Sloane Stephens started playing tennis at 9 years old and quickly climbed the ranks, beating Serena Williams in the 2013 Australian Open at age 19. She is the founder of The Sloane Stephens Foundation...

22 Elo 202441min

Beautycounter alum and Ritual chief impact officer Lindsay Dahl on how to lead a mission-driven brand

Beautycounter alum and Ritual chief impact officer Lindsay Dahl on how to lead a mission-driven brand

Back in 2014, Lindsay Dahl’s career trajectory took an unexpected turn. She’d spent a decade working at chemical safety- and environmental-focused nonprofits in Washington D.C. before she got an offer...

15 Elo 202446min

L'Oréal President Nathalie Gerschtein on intuition, trends and the mass beauty shopper: ‘There's really only one consumer’

L'Oréal President Nathalie Gerschtein on intuition, trends and the mass beauty shopper: ‘There's really only one consumer’

Nathalie Gerschtein’s career at L’Oréal started before she even graduated college.  “One of the reasons I joined L'Oréal, [which I met] on campus [in college], was because it would give me the opportu...

8 Elo 202442min

Cosmetic chemist Javon Ford on his unorthodox career path

Cosmetic chemist Javon Ford on his unorthodox career path

When Javon Ford (@javonford16, 455,400 TikTok followers) graduated college, he knew he wanted to be a chemist and wanted to work in the cosmetics industry. What he didn’t anticipate was becoming wildl...

1 Elo 202441min

After selling Kiehl’s to L’Oréal, the Heidegger family is ready to scale Retrouvé

After selling Kiehl’s to L’Oréal, the Heidegger family is ready to scale Retrouvé

When it comes to influential families in the beauty industry, Jami Morse Heidegger and daughter Hannah Heidegger are in a class all their own. They represent the third and fourth generations of skin-c...

25 Heinä 20241h 19min

Tweens Talk Beauty

Tweens Talk Beauty

This week, the Glossy Beauty Podcast welcomed three very special guests: Ali, 10, of New York City; Riley, 11, of Merrick, New York; and Leora, 12, of Bay Shore, New York. The three girls joined us in...

18 Heinä 202429min

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