Kosas' Sheena Yaitanes on why clean makeup accelerated during the pandemic

Kosas' Sheena Yaitanes on why clean makeup accelerated during the pandemic

The age of ongoing confinement seems tailor-made for the industry's clean beauty segment. "We couldn't be in a more timely position in terms of what we've been pushing for as a brand," said Kosas founder Sheena Yaitanes on this week's episode of the Glossy Beauty Podcast. Kosas launched in 2015 with lipstick before moving on to a full clean color assortment. It recently flexed its personal care muscle by debuting deodorant. The company closed a series B in January, on the tail of revenue in the $50 million to $60 million range in 2019. It's expected to triple that business, according to previous reporting by Glossy. "I have long believed that the look of beauty was changing. I have long felt alienated from the beauty conversation when you're talking about a makeup routine that requires 15 products or an hour and a half. And I'm a makeup lover, so I know I'm not alone," Yaitanes said.

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(395)

Tower 28 spent $200k on an interactive billboard. Was it worth it?

Tower 28 spent $200k on an interactive billboard. Was it worth it?

As competition in the beauty industry heats up, leaders are looking for new ways to stand out. “I've worked in beauty for 24 years now, and I don't think I've ever seen it more competitive than it i...

23 Heinä 26min

Gregg Renfrew is courting Gen Z with Beecee, but do young people care about clean beauty?

Gregg Renfrew is courting Gen Z with Beecee, but do young people care about clean beauty?

The beauty industry disruptor that brought clean beauty into the mainstream is back with a shiny new brand concept. Gregg Renfrew, the entrepreneur behind Beautycounter and Counter, is launching her...

16 Heinä 36min

What makes a successful pop-up? (RERUN)

What makes a successful pop-up? (RERUN)

To discuss what makes a successful retail pop-up, Glossy is joined by three powerhouse executives in today’s roundtable episode: Jacquelin Barrett, Patrick Ta Beauty svp of marketing; Matte Projects p...

9 Heinä 47min

How Supergoop CMO Lauren Weinberg is tackling Amazon and TikTokShop amid channel mix expansion

How Supergoop CMO Lauren Weinberg is tackling Amazon and TikTokShop amid channel mix expansion

It’s tough to compete with Supergoop, the sunscreen startup that entered the market in 2006 and quickly became the industry darling before selling to private equity firm Blackstone in 2021. In many wa...

2 Heinä 25min

How Nutrafol CEO Cindy Gustafson is reaching men, growing retention with tech and plotting expansion

How Nutrafol CEO Cindy Gustafson is reaching men, growing retention with tech and plotting expansion

Cindy Gustafson has checked off a laundry list of accomplishments during her first 18 months as CEO of Nutrafol.  This includes an app launch designed to improve retention and a product release tailo...

25 Kesä 36min

Inside Revlon’s comeback bet on fragrance with president Amber Garrison

Inside Revlon’s comeback bet on fragrance with president Amber Garrison

18 Kesä 37min

How execs from Ulta Beauty, Tarte and Beekman 1802 are implementing AI into workflows

How execs from Ulta Beauty, Tarte and Beekman 1802 are implementing AI into workflows

How are beauty and wellness business leaders actually using AI today?  That was the question posed to three longtime industry executives on stage during Glossy’s annual E-Commerce Summit in Miami Bea...

11 Kesä 31min

UTA's Daniel Landver knows what makes an influencer brand work

UTA's Daniel Landver knows what makes an influencer brand work

Daniel Landver is the head of UTA's creators product group — a role most people may not even realize exists. While his job keeps him behind the scenes, Landver is behind some of the buzziest brand lau...

4 Kesä 35min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
ostan-asuntoja-podcast
rss-perho-rajoilla
rss-inderes
rss-rahataito-podcast
rss-oivalluksia-rahasta-elamasta
rss-rahapodi
herrasmieshakkerit
oppimisen-psykologia
rss-10x-finland
rss-40-ajatusta-aanesta
rahapuhetta
pomojen-suusta
juristipodi
rss-turvacast
rss-inspiroivat-naiset
rss-laiskan-yrittajan-markkinointi-podcast
rss-porssipodi