Sabrina Elba on creating S’able Labs with husband Idris Elba: 'We never wanted this to be about us.'

Sabrina Elba on creating S’able Labs with husband Idris Elba: 'We never wanted this to be about us.'

When Idris and Sabrina Elba, husband and wife, launched their gender-neutral skin-care brand, S’able Labs, in July 2022, it was just ahead of the boom in celebrity beauty launches. The brand had been in development for over a year, born during the height of the Covid-19 era. The impetus was an Instagram Live series the couple started together called "Together Tuesdays," in which they talked about couples. The idea of S’able Labs is that skin care is genderless and something that couples can share. Growing up in Vancouver, Canada and experiencing acne as a teenager, Sabrina Elba became a beauty aficionado from an early period. But the co-founder of S’able Labs said she also struggled as the only Black person in high school and felt the lack of representation in beauty, too. “My relationship with beauty early on felt a lot like an investment on my part into brands that weren't investing in me,” she said. “I had a complete misunderstanding about how to care for melanated skin. But it wasn't only because I wasn't surrounded by people who looked like me, but it was also because the beauty industry didn't cater to people who looked like me.” As her relationship and eventual marriage to Idris Elba blossomed, Sabrina was exposed to a more entrepreneurial culture and mindset, which eventually translated into S’able Labs. Today, the brand is just over 1 year old and sells five products ranging from $28-$50 through its e-commerce site and SpaceNK. Zooming in from Camden, London, joined the Glossy Beauty Podcast to discuss how the Instagram Live series inspired the brand, what it’s like operating a celebrity brand and what it means to be a melanin-inclusive brand.

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Sephora welcomes Gen Alpha shoppers with brands designed for them

Sephora welcomes Gen Alpha shoppers with brands designed for them

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Amazon bets on K-Beauty, Ulta Beauty embraces Squishmallows, and 3 Glossy Pop Award winners share their campaign success secrets

Amazon bets on K-Beauty, Ulta Beauty embraces Squishmallows, and 3 Glossy Pop Award winners share their campaign success secrets

What does it take for a beauty campaign or brand to cut through the noise in 2025?  Our second-annual Glossy Pop Awards is one place where our team recognizes the best and most culturally relevant be...

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Executive coach Angela Bennet shares her top 3 tips for execs, plus industry news 

Executive coach Angela Bennet shares her top 3 tips for execs, plus industry news 

Executive coach Angela Bennett knows a thing or two about the unique needs of beauty and wellness industry leaders. She spent more than two decades working across L’Oréal and Estee Lauder brands like ...

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Olive & June's Sarah Gibson Tuttle on life after acquisition: You have to 'focus on the consumer obsessively'

Olive & June's Sarah Gibson Tuttle on life after acquisition: You have to 'focus on the consumer obsessively'

After starting as a brick-and-mortar nail salon in Los Angeles in 2013, Olive & June closed up shop in 2020, with founder and CEO Sarah Gibson Tuttle pivoting her focus to DIY manis. By November 2024,...

18 Syys 202552min

L’Oréal tech leader Guive Balooch on what’s driving beauty innovation today, plus industry news

L’Oréal tech leader Guive Balooch on what’s driving beauty innovation today, plus industry news

When it comes to innovation in the beauty industry, few wield more power and influence than Guive Balooch, L’Oréal Group’s longtime tech leader.  “In the last three or four years, [we’ve seen] this i...

11 Syys 202547min

Reinventing a heritage beauty brand with Borghese COO Dawn Hilarczyk — plus, industry news

Reinventing a heritage beauty brand with Borghese COO Dawn Hilarczyk — plus, industry news

What does it take to successfully reinvent a heritage beauty brand? Industry veteran Dawn Hilarczyk is on a mission to completely transform Borghese, the 68-year-old heritage brand famous for its Ita...

4 Syys 202551min

Summer recap: The investments, strategies and revenue tumbles that defined the beauty industry

Summer recap: The investments, strategies and revenue tumbles that defined the beauty industry

The beauty industry had an eventful summer marked by changing retailer strategies, stark revenue tumbles and a flurry of pricey acquisitions.  In this special episode of The Glossy Beauty Podcast, re...

28 Elo 202545min

Target and Ultra break up, foam sunscreen is recalled —  plus, what makes a successful pop-up?

Target and Ultra break up, foam sunscreen is recalled —  plus, what makes a successful pop-up?

Host Lexy Lebsack is joined by reporter Melissa Daniels from Glossy’s sister publication Modern Retail and co-host of the Modern Retail Podcast, to walk through this week’s biggest beauty news stories...

21 Elo 20251h 9min

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