Feel Guilty Saying No? The Science Behind Why — And How to Break Free - with Psychologist Guy Winch, TED Speaker & Author
Negotiate Anything14 Huhti 2025

Feel Guilty Saying No? The Science Behind Why — And How to Break Free - with Psychologist Guy Winch, TED Speaker & Author

Do you feel selfish, anxious, or even guilty just for saying “no”? You’re not alone — and it’s not your fault. In this eye-opening conversation, Kwame sits down with psychologist, author, and TED speaker Guy Winch to unpack the deep psychological roots behind our fear of rejection, the guilt of boundary-setting, and the hidden emotional costs of people-pleasing. You’ll learn: Why rejection hurts like physical pain (yes, literally) How to reframe fear and rewrite the labels you give yourself The secret to setting boundaries without ruining relationships Why most people fail at boundaries — and how to do it right The one question that will completely change how you approach tough conversations This episode is a must-listen for anyone who struggles with speaking up, saying no, or putting themselves first without shame. Plus, Guy gives a sneak peek into his upcoming book Mind Over Grind — and why burnout at work is hitting harder than ever.

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Group Negotiation Secrets: How to Lead Without Losing Control

Group Negotiation Secrets: How to Lead Without Losing Control

In this episode, Kwame Christian sits down with Colin M. Fisher, author of The Collective Edge: Unlocking the Secret Power of Groups, to explore the hidden psychology of group dynamics. From the dinne...

28 Elo 20251h 4min

Energy Beats Strategy — Fortune 500 CEO REVEALS Burnout Myths

Energy Beats Strategy — Fortune 500 CEO REVEALS Burnout Myths

Energy beats strategy — and former Siemens & Alcoa CEO Klaus Kleinfeld reveals the playbook to end burnout, regain focus, and execute at the highest level. In this conversation, Klaus Kleinfeld bre...

25 Elo 202558min

The Skill AI Can’t Replace — Reading the Room (Bonnie Hammer)

The Skill AI Can’t Replace — Reading the Room (Bonnie Hammer)

AI can write, edit, even cast—but it still can’t do what made TV legend Bonnie Hammer unstoppable: read the room. In this candid conversation with Kwame Christian, Bonnie unpacks the human meta‑skill...

21 Elo 20251h 1min

This #1 Marketing Expert PROVES You’re Branding All Wrong!

This #1 Marketing Expert PROVES You’re Branding All Wrong!

Most people are doing branding completely backwards — and it’s killing their results. In this powerful conversation, global CEO and marketing thought leader Giuseppe Stigliano reveals why everything y...

18 Elo 202544min

Stop Playing Nice: Make an Enemy, Build a Brand

Stop Playing Nice: Make an Enemy, Build a Brand

Be nice, be invisible—brand leaders pick a strategic enemy and own the category. ⁠Buy the book The Strategic Enemy - How To Build & Position a Brand Worth Fighting For. By Laura Ries⁠ In this ep...

14 Elo 202554min

End the People-Pleasing Cycle: 3 Tips That Actually Work

End the People-Pleasing Cycle: 3 Tips That Actually Work

Are you tired of saying “yes” when you really want to say “no”? In this episode of Negotiate Anything, host Kwame Christian sits down with life coach and hypnotherapist Amy Green Smith to unpack th...

10 Elo 202539min

Why Reducing Stress Never Works — Do This Instead (Backed by Neuroscience)

Why Reducing Stress Never Works — Do This Instead (Backed by Neuroscience)

Everything you've been told about reducing stress is wrong—and it might be making things worse. In this episode, neuroscientist Rebecca Heiss reveals groundbreaking insights about why trying to el...

7 Elo 202543min

How Shoveling $h!t Built a $745 Million Startup (And What It Really Cost)

How Shoveling $h!t Built a $745 Million Startup (And What It Really Cost)

What does it really take to build a $745 million startup from the ground up? Hint: It’s messy, painful, and nothing like the glamorous success stories you’ve heard. In this raw, unfiltered conversati...

4 Elo 20251h 8min

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