Feel Guilty Saying No? The Science Behind Why — And How to Break Free - with Psychologist Guy Winch, TED Speaker & Author
Negotiate Anything14 Huhti 2025

Feel Guilty Saying No? The Science Behind Why — And How to Break Free - with Psychologist Guy Winch, TED Speaker & Author

Do you feel selfish, anxious, or even guilty just for saying “no”? You’re not alone — and it’s not your fault. In this eye-opening conversation, Kwame sits down with psychologist, author, and TED speaker Guy Winch to unpack the deep psychological roots behind our fear of rejection, the guilt of boundary-setting, and the hidden emotional costs of people-pleasing. You’ll learn: Why rejection hurts like physical pain (yes, literally) How to reframe fear and rewrite the labels you give yourself The secret to setting boundaries without ruining relationships Why most people fail at boundaries — and how to do it right The one question that will completely change how you approach tough conversations This episode is a must-listen for anyone who struggles with speaking up, saying no, or putting themselves first without shame. Plus, Guy gives a sneak peek into his upcoming book Mind Over Grind — and why burnout at work is hitting harder than ever.

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Stop Relying on Scripts. Start Using This Strategy

Stop Relying on Scripts. Start Using This Strategy

Most negotiation failures start before the conversation even begins In this episode, Kwame sits down with Seth Freeman — NYU and Columbia professor, corporate lawyer, and author of 15 Tools to Turn...

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Don’t Just Talk—Influence: Bill McGowan on Why Your Words Don’t Stick

Don’t Just Talk—Influence: Bill McGowan on Why Your Words Don’t Stick

You’re not being ignored because your ideas are bad — you’re being ignored because your delivery is forgettable. Buy the book: Speak, Memorably: The Art of Captivating an Audience by Bill McGowan ...

18 Kesä 202548min

Mediocrity Is the Only Sin — Lessons from a Founder Who Said No to Google and Built Millions

Mediocrity Is the Only Sin — Lessons from a Founder Who Said No to Google and Built Millions

That’s the rule Sharmin Ali lives by — even when it almost killed her. Buy now the book ⁠Bitch, Stop! Please . . . : An Entrepreneur's Journey of Innovation, from Chaos to Clarity⁠ by Sharmin Ali ...

17 Kesä 202545min

Harvard’s Sheila Heen Reveals Why We’re All Negotiating the Wrong Way

Harvard’s Sheila Heen Reveals Why We’re All Negotiating the Wrong Way

Blame is easy. But real power? That comes when you take responsibility for your part — and invite others to do the same. In this masterclass with Sheila Heen, we dismantle the blame game and show you ...

16 Kesä 202542min

The Real Reason No One Follows Your Vision

The Real Reason No One Follows Your Vision

If no one’s following you, it’s not your message — it’s your mindset. In this raw and revealing episode, change strategist Pam Marmon exposes the hidden forces that sabotage even the smartest visions:...

15 Kesä 202534min

Empathy Isn’t Weak — It’s Your Most Dangerous Advantage

Empathy Isn’t Weak — It’s Your Most Dangerous Advantage

If you think empathy makes you soft, you’ve already lost the negotiation. In this masterclass, psychiatrist and bestselling author Dr. Judith Orloff dismantles the myth that empathy is a weakness — an...

14 Kesä 202537min

They’re Not Difficult — You’re Just Not Reading Them Right (Yet)

They’re Not Difficult — You’re Just Not Reading Them Right (Yet)

You don’t have a “difficult people” problem — you have a perception problem. Most of the tension you feel with others doesn’t come from who they are — it comes from how you’re reading them. In this ma...

13 Kesä 20251h 6min

You’re Not Bad at Negotiating — You’re Just Missing the Moment

You’re Not Bad at Negotiating — You’re Just Missing the Moment

Most people think they’re bad at negotiating. The truth? They’re just not noticing when the negotiation begins. In this episode, professor and global negotiation expert Suzanne de Janasz joins Kwame ...

12 Kesä 202537min

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