45. Build for the Future; Not Today, with Josh Holloway

Josh Holloway, founder and CEO of 7th Dimension, joins Jim Barnish on this episode to talk about all things growth. How do you navigate when your business plateaus and you feel stuck, whether that’s at $2 million, $5 million, or $10 million? Should you invest funds into organic growth through marketing and sales, or consider an acquisition? How do you ensure your company is in order to handle the growth you’re aiming for? Tune into Josh and Jim’s insightful conversation as they dive into answering these questions.

3 Key Takeaways

• Hiring strategy: It should reflect your vision for the company. You need to hire people that will succeed where the company is going, not just where it is today.. If they can handle the workload at $2 or $3 million, but not the $5-10 million you plan to get to in a few years, they’re probably not a fit.
• Content Marketing: Campaigns take time and iterations. Be patient! Test outreach to a reasonable segment of people (more than a few dozen, less than a few hundred) over a multi-month timeframe to get an idea of what works or doesn’t work.
• Mergers and acquisitions: Before you jump into one, consider that you’re taking on a new set of problems to solve, not just new revenue. Make sure your house (company) is stable enough to handle the new expansion. Acquisitions enhance (the good and bad) what is already in place.

Resources

LinkedIn: https://www.linkedin.com/in/joshua-holloway-2692147/

Website: https://www.7thdi.com/

The 48 Laws of Power by Robert Greene: https://a.co/d/9P9nF5m

About

Josh Holloway has over 24 years of experience in the IT infrastructure and IT security industry. He serves as CEO at 7thDi that services hundreds of clients in multiple industries across the United States. Josh specializes in managed IT services, network design, and implementation.

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